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~person:"Krafft, Manfred"
~person:"Leonidou, Leonidas C."
~person:"Meyer, Anton"
~subject:"Lieferantenmanagement"
~subject:"Theorie"
~type_genre:"Article in journal"
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Search: subject:"Customer relationship management"
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Lieferantenmanagement
Theorie
Beziehungsmarketing
31
Relationship marketing
31
Supplier relationship management
8
Consumer behaviour
7
Konsumentenverhalten
7
Internet marketing
5
Online-Marketing
5
Marketing management
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Marketingmanagement
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Social Web
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Social web
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Theory
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USA
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United States
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B-to-B-Marketing
3
Bibliometrics
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Bibliometrie
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Business-to-business marketing
3
Customer relationship management
3
Customer satisfaction
3
Customer value
3
Export
3
Exporting
3
Kundenbindungsprogramm
3
Kundenwert
3
Kundenzufriedenheit
3
Loyalty program
3
Social media
3
exporting
3
Betrayal
2
Business ethics
2
Buyer-seller relationships
2
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Customer analysis
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Krafft, Manfred
Leonidou, Leonidas C.
Meyer, Anton
Svensson, Göran
22
Herrmann, Andreas
12
Homburg, Christian
12
Naudé, Peter
10
Bruhn, Manfred
9
Huber, Frank
9
Mostert, Pierre
9
Gil Saura, Irene
8
La Rocca, Antonella
8
Palmatier, Robert W.
8
Casidy, Riza
7
Friend, Scott B.
7
Keränen, Joona
7
Mysen, Tore
7
Aykol, Bilge
6
Henneberg, Stephan
6
Kumar, V.
6
Mangus, Stephanie M.
6
Mpinganjira, Mercy
6
Nyadzayo, Munyaradzi W.
6
Scheer, Lisa K.
6
Snehota, Ivan
6
Wang, Yonggui
6
Folse, Judith Anne Garretson
5
Gligor, David M.
5
Grewal, Rajdeep
5
Guo, Chiquan
5
Hennig-Thurau, Thorsten
5
Huang, Ying
5
Ivens, Björn Sven
5
Lacoste, Sylvie
5
Prior, Daniel D.
5
Roberts-Lombard, Mornay
5
Schwepker, Charles H. <Jr.>
5
Sharma, Piyush
5
Thaichon, Park
5
Ulaga, Wolfgang
5
Wang, Yong Jian
5
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Die Betriebswirtschaft : DBW
1
Industrial marketing management : the international journal for industrial and high-tech firms
1
International business review : the official journal of the European International Business Academy
1
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
1
Journal of business economics : JBE
1
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
1
Journal of international marketing
1
Journal of world business : JWB
1
Management international review : MIR ; journal of international business
1
Psychology & marketing
1
Schmalenbachs Zeitschrift für betriebswirtschaftliche Forschung : ZfbF
1
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ECONIS (ZBW)
11
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date (oldest first)
1
A configurational approach to understanding relationship characteristics in differing levels of servitization
Kramer, Victoria
;
Krafft, Manfred
;
Storbacka, Kaj
- In:
Industrial marketing management : the international …
117
(
2024
),
pp. 42-65
Persistent link: https://www.econbiz.de/10014531452
Saved in:
2
Enhancing international buyer-seller relationship quality and long-term orientation using emotional intelligence : the moderating role of foreign culture
Leonidou, Leonidas C.
;
Aykol, Bilge
;
Larimo, Jorma
; …
- In:
Management international review : MIR ; journal of …
61
(
2021
)
3
,
pp. 365-402
Persistent link: https://www.econbiz.de/10012618944
Saved in:
3
Betrayal intention in exporter-importer working relationships : drivers, outcomes, and moderating effects
Leonidou, Leonidas C.
;
Aykol, Bilge
;
Fotiadis, Thomas A.
; …
- In:
International business review : the official journal of …
27
(
2018
)
1
,
pp. 246-258
Persistent link: https://www.econbiz.de/10011792888
Saved in:
4
Betrayal in buyer-seller relationships : exploring its causes, symptoms, forms, effects, and therapies
Leonidou, Leonidas C.
;
Aykol, Bilge
;
Hadjimarcou, John
; …
- In:
Psychology & marketing
35
(
2018
)
5
,
pp. 341-356
Persistent link: https://www.econbiz.de/10011970148
Saved in:
5
Permission marketing and privacy concerns : why do customers (not) grant permissions?
Krafft, Manfred
;
Arden, Christine M.
;
Verhoef, Peter C.
- In:
Journal of interactive marketing : a quarterly …
39
(
2017
),
pp. 39-54
Persistent link: https://www.econbiz.de/10011743757
Saved in:
6
Social influence in the adoption of a B2B loyalty program : the role of elite status members
Viswanathan, Vijay
;
Sesé, F. Javier
;
Krafft, Manfred
- In:
International journal of research in marketing : IJRM ; …
34
(
2017
)
4
,
pp. 901-918
Persistent link: https://www.econbiz.de/10011792412
Saved in:
7
Betrayal in international buyer-seller relationships : its drivers and performance implications
Leonidou, Leonidas C.
;
Aykol, Bilge
;
Fotiasdis, Thomas A.
; …
- In:
Journal of world business : JWB
52
(
2017
)
1
,
pp. 28-44
Persistent link: https://www.econbiz.de/10011634254
Saved in:
8
Antecedents and consequences of infidelity in cross-border business relationships
Leonidou, Leonidas C.
;
Aykol, Bilge
;
Fotiadis, Thomas A.
; …
- In:
Journal of international marketing
25
(
2017
)
1
,
pp. 46-71
Persistent link: https://www.econbiz.de/10011656782
Saved in:
9
Überprüfung des Zusammenhangs von Kundenbindungsdauer und Kundenertragswert
Reinartz, Werner J.
;
Krafft, Manfred
- In:
Journal of business economics : JBE
71
(
2001
)
11
,
pp. 1263-1281
Persistent link: https://www.econbiz.de/10001630612
Saved in:
10
Ansätze zur Segmentierung von Kunden - wie geeignet sind herkömmliche Konzepte?
Krafft, Manfred
;
Albers, Sönke
- In:
Schmalenbachs Zeitschrift für betriebswirtschaftliche …
52
(
2000
)
6
,
pp. 515-536
Persistent link: https://www.econbiz.de/10001508356
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