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~person:"Levav, Jonathan"
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context effects
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Levav, Jonathan
Wiebach, Nicole
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Hildebrandt, Lutz
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Wichardt, Philipp C.
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Journal of consumer research : JCR ; an interdisciplinary journal
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Journal of marketing research : JMR
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ECONIS (ZBW)
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The upscaling effect : how the decision context influences tradeoffs between desirability and feasibility
Evangelidis, Ioannis
;
Levav, Jonathan
;
Simonson, Itamar
- In:
Journal of consumer research : JCR ; an …
50
(
2023
)
3
,
pp. 492-509
Persistent link: https://www.econbiz.de/10014391408
Saved in:
2
Prominence versus dominance : how relationships between alternatives drive decision strategy and choice
Evangelidis, Ioannis
;
Levav, Jonathan
- In:
Journal of marketing research : JMR
50
(
2013
)
6
,
pp. 753-766
Persistent link: https://www.econbiz.de/10010381159
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