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~person:"Li, Xiaoling"
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Search: subject_exact:"Digitale Plattform"
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Digital platform
4
Digitale Plattform
4
Advertising effects
3
Internet marketing
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Online-Marketing
3
Search engine
3
Suchmaschine
3
Werbewirkung
3
Advertising
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Consumer behaviour
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E-commerce
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Electronic Commerce
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Network economics
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Netzwerkökonomik
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B-to-B-Marketing
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CRM
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Competition
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Display advertising
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Job search
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Online retailing
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Online shopping platforms
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Online-Handel
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Li, Xiaoling
Kenney, Martin
32
Peitz, Martin
22
Hagiu, Andrei
17
Zysman, John
17
Cennamo, Carmelo
16
Gawer, Annabelle
16
Jullien, Bruno
16
Luca, Michael
16
Belleflamme, Paul
15
Parker, Geoffrey
15
Stanton, Christopher
15
Athey, Susan
14
Farronato, Chiara
14
Fradkin, Andrey
14
Heidhues, Paul
14
Mattila, Juri
14
Brynjolfsson, Erik
13
Horton, John J.
13
Jeon, Doh-Shin
13
Krcmar, Helmut
13
Lehdonvirta, Vili
13
Zimmermann, Klaus F.
13
Kretschmer, Tobias
12
Madio, Leonardo
12
Chen, Jianqing
11
Fletcher, Amelia
11
Jayaraman, Rajshri
11
Kerr, William R.
11
Schaffner, Sandra
11
Tan, Yong
11
Zhu, Feng
11
Altmann, Steffen
10
Crémer, Jacques
10
Falk, Armin
10
Kumar, Subodha
10
Liu, Meng
10
Qiu, Liangfei
10
Wright, Julian
10
Benlian, Alexander
9
Bourreau, Marc
9
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International journal of services technology and management
1
Journal of marketing research : JMR
1
Journal of retailing
1
Nankai business review international
1
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ECONIS (ZBW)
4
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1
The effect of online shopping platform strategies on search, display, and membership revenues
Lee, Ju-Yeon
;
Fang, Eric
;
Kim, Jisu J.
;
Li, Xiaoling
; …
- In:
Journal of retailing
94
(
2018
)
3
,
pp. 247-264
Persistent link: https://www.econbiz.de/10011930788
Saved in:
2
How should search ads platform balance ads quality and quantity : comparison between business search and community search ads
Li, Xiaoling
;
Yan, Hui
;
Li, Xinjian
- In:
International journal of services technology and management
22
(
2016
)
6
,
pp. 331-347
Persistent link: https://www.econbiz.de/10011665160
Saved in:
3
Management of competition among sellers and its performance implications for business-to-business electronic platforms : dynamic analysis by VAR model
Li, Xiaoling
;
Ren, Xingyao
;
Zheng, Xu
- In:
Nankai business review international
6
(
2015
)
2
,
pp. 199-222
Persistent link: https://www.econbiz.de/10011376681
Saved in:
4
Direct and indirect effects of buyers and sellers on search advertising revenues in business-to-business electronic platforms
Fang, Eric
;
Li, Xiaoling
;
Huang, Minxue
;
Palmatier, …
- In:
Journal of marketing research : JMR
52
(
2015
)
3
,
pp. 407-422
Persistent link: https://www.econbiz.de/10011292872
Saved in:
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