//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~person:"Liu, Chih-Hsing"
~person:"Tafesse, Wondwesen"
~subject:"Destination brand equity"
~subject:"Viral marketing"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: "Journal of retailing and consumer services"
Narrow search
Delete all filters
| 4 applied filters
Year of publication
From:
To:
Subject
All
Destination brand equity
Viral marketing
Consumer behaviour
5
Konsumentenverhalten
5
Virales Marketing
4
Brand image
3
Markenimage
3
Brand management
2
Creative performance
2
Instagram
2
Markenführung
2
Product quality
2
Produktqualität
2
Social Web
2
Social web
2
7P-marketing strategy
1
Attitudes
1
Behavioural intentions
1
Beziehungsmarketing
1
Brand
1
Brand authenticity
1
Brand heritage
1
Brand loyalty
1
China
1
Creators
1
Cultural contact
1
Cultural heritage
1
Cultural proximity
1
Customer engagement behavior
1
Customer integration
1
Customer satisfaction
1
Designation of origin
1
Destination image
1
Destination management
1
Destination trust
1
Destinationsmanagement
1
Dienstleistungsqualität
1
Dienstleistungssektor
1
Digital platform
1
Digital platforms
1
more ...
less ...
Online availability
All
Undetermined
5
Type of publication
All
Article
5
Type of publication (narrower categories)
All
Article in journal
5
Aufsatz in Zeitschrift
5
Language
All
English
5
Author
All
Liu, Chih-Hsing
Tafesse, Wondwesen
Dwivedi, Yogesh Kumar
5
Rana, Nripendra P.
4
Septianto, Felix
3
Abbasi, Amir Zaib
2
Akram, Umair
2
Augusto, Mário Gomes
2
Bambauer-Sachse, Silke
2
Benkenstein, Martin
2
Casidy, Riza
2
Chiew, Tung Moi
2
Ismagilova, Elvira
2
Li, Yong-Quan
2
Mangold, Sabrina
2
Moro, Sérgio
2
Petrescu, Maria
2
Ruan, Wen-Qi
2
Shankar, Amit
2
Sharma, Piyush
2
Slade, Emma
2
Zhang, Shu-Ning
2
Agrawal, Shiv Ratan
1
Al Dweeri, Rami
1
Al Qasem, Zainah
1
Alrawad, Mahmaod
1
Alzate, Miriam
1
Amankwa, Eric
1
Amoako, Richard
1
Ampadu, Seth
1
Andersen, Peter
1
Antwi, Collins Opoku
1
Appiah, Dominic
1
Arce-Urriza, Marta
1
Ashaduzzaman, Md
1
Aslani, Shirin
1
Audrain-Pontevia, Anne-Françoise
1
Azazz, Alaa M. S.
1
Baabdullah, Abdullah Mohammed
1
Badgaiyan, Anant Jyoti
1
more ...
less ...
Published in...
All
Journal of retailing and consumer services
5
Source
All
ECONIS (ZBW)
5
Showing
1
-
5
of
5
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Content creators' participation in the creator economy : examining the effect of creators' content sharing frequency on user engagement behavior on digital platforms
Tafesse, Wondwesen
;
Dayan, Mumin
- In:
Journal of retailing and consumer services
73
(
2023
),
pp. 1-11
Persistent link: https://www.econbiz.de/10014303336
Saved in:
2
The multiple effects of service innovation and quality on transitional and electronic word-of-mouth in predicting customer behaviour
Lee, Wei-Long
;
Liu, Chih-Hsing
;
Tseng, Tzu-Wen
- In:
Journal of retailing and consumer services
64
(
2022
),
pp. 1-10
Persistent link: https://www.econbiz.de/10013209505
Saved in:
3
Followers' engagement with instagram influencers : the role of influencers' content and engagement strategy
Tafesse, Wondwesen
;
Wood, Bronwyn P.
- In:
Journal of retailing and consumer services
58
(
2021
),
pp. 1-9
Persistent link: https://www.econbiz.de/10012431126
Saved in:
4
A study on China's time-honored catering brands : achieving new inheritance of traditional brands
Zhang, Shu-Ning
;
Li, Yong-Quan
;
Liu, Chih-Hsing
;
Ruan, …
- In:
Journal of retailing and consumer services
58
(
2021
),
pp. 1-14
Persistent link: https://www.econbiz.de/10012431131
Saved in:
5
Does live performance play a critical role in building destination brand equity : a mixed-method study of "Impression Dahongpao"
Zhang, Shu-Ning
;
Li, Yong-Quan
;
Liu, Chih-Hsing
;
Ruan, …
- In:
Journal of retailing and consumer services
59
(
2021
),
pp. 1-16
Persistent link: https://www.econbiz.de/10012434229
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->