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~person:"Liu, Chih-Hsing"
~subject:"Holiday behaviour"
~subject:"Tourism marketing"
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Holiday behaviour
Tourism marketing
Brand image
12
Markenimage
12
Consumer behaviour
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Brand management
9
Markenführung
9
Beziehungsmarketing
4
Relationship marketing
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Brand equity
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Dienstleistungsqualität
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Liu, Chih-Hsing
Pike, Steven
13
Stylidis, Dimitrios
11
Cai, Liping A.
7
Chen, Chun-Chu
7
Pârgaru, Ion
7
Stăncioiu, Aurelia-Felicia
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Teodorescu, Nicolae
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Kotsi, Filareti
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Lehto, Xinran Y.
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Petrick, James F.
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Alvarez, Maria D.
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Baloglu, Seyhmus
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Bruwer, Johan
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Elliot, Statia
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Giraldi, Janaina de Moura Engracia
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Kaushik, Arun Kumar
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Li, Xiang
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Morrison, Alastair M.
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Tung, Vincent Wing Sun
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Wang, Ying
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Assaker, Guy
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Barrio-García, Salvador del
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Biran, Avital
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Breiter Terry, Deborah
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Băltescu, Codruţa
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Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
1
Journal of retailing and consumer services
1
Tourism management perspectives : TMP
1
Tourism review
1
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1
Comparison of localized and foreign restaurant brands for consumer behavior prediction
Liu, Chih-Hsing
;
Gan, Bernard
;
Ko, Wen-Hwa
;
Teng, Chih-Ching
- In:
Journal of retailing and consumer services
65
(
2022
),
pp. 1-9
Persistent link: https://www.econbiz.de/10013169579
Saved in:
2
The effect of COVID-19 perceptions on tourists’ attitudes, safety perceptions and destination images : moderating role of information sharing
Liu, Chih-Hsing
;
Lee, Wei-Long
;
Fang, Yen-Po
;
Zhang, Yucheng
- In:
Tourism review
77
(
2022
)
5
,
pp. 1249-1261
Persistent link: https://www.econbiz.de/10013368999
Saved in:
3
The creative experience and its impact on brand image and travel benefits : the moderating role of culture learning
Huang, Chiung-En
;
Liu, Chih-Hsing
- In:
Tourism management perspectives : TMP
28
(
2018
),
pp. 144-155
Persistent link: https://www.econbiz.de/10011942669
Saved in:
4
Conceptualizing, validating, and managing brand equity for tourist satisfaction
Liu, Chih-Hsing
;
Fang, Yen-Po
- In:
Journal of hospitality & tourism research : JHTR ; the …
42
(
2018
)
6
,
pp. 960-978
Persistent link: https://www.econbiz.de/10011917484
Saved in:
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