//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~person:"Melewar, T. C."
~person:"Swoboda, Bernhard"
~subject:"Foreign investment"
~subject:"Konsumentenverhalten"
~subject:"Öffentlichkeitsarbeit"
~type_genre:"Aufsatz in Zeitschrift"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Corporate reputation"
Narrow search
Delete all filters
| 6 applied filters
Year of publication
From:
To:
Subject
All
Foreign investment
Konsumentenverhalten
Öffentlichkeitsarbeit
Corporate reputation
50
Firmenimage
50
Public relations
20
Brand management
19
Markenführung
19
Corporate culture
17
Unternehmenskultur
17
Consumer behaviour
14
Reputation
13
Brand architecture
9
Brand image
9
Markenarchitektur
9
Markenimage
9
Corporate Social Responsibility
6
Corporate image
6
Corporate social responsibility
6
Corporate identity
5
Marketing management
5
Marketingmanagement
5
Beziehungsmarketing
4
Relationship marketing
4
Betriebliche Wertschöpfung
3
Celebrity endorsement
3
Celebrity-Werbung
3
Confidence
3
Corporate communication
3
Einzelhandel
3
Firm performance
3
Higher education institution
3
Hochschule
3
Image
3
International competition
3
Internationaler Wettbewerb
3
Personality psychology
3
Persönlichkeitspsychologie
3
Retail trade
3
Strategic management
3
Strategisches Management
3
more ...
less ...
Online availability
All
Undetermined
21
Type of publication
All
Article
30
Book / Working Paper
2
Type of publication (narrower categories)
All
Aufsatz in Zeitschrift
Article in journal
32
Collection of articles of several authors
3
Sammelwerk
3
Aufsatzsammlung
1
Language
All
English
32
Author
All
Melewar, T. C.
Swoboda, Bernhard
Bang, Nguyen
11
Foroudi, Pantea
11
Balmer, John M. T.
7
Dennis, Charles
7
Kitchen, Philip J.
5
Pérez, Andrea
5
Rodríguez del Bosque, Ignacio A.
5
Han, Heesup
4
Ageeva, Elena
3
Balmer, John M.T.
3
Becker, Kip
3
Bravo, Rafael
3
Carroll, Craig E.
3
Chung, Angie
3
Dinnie, Keith
3
Dowling, Grahame R.
3
Gupta, Suraksha
3
Huang-Horowitz, Nell C.
3
Kim, Sora
3
Komodromos, Marcos
3
Pang, Augustine
3
Pfarrer, Michael D.
3
Podnar, Klement
3
Puncheva-Michelotti, Petya
3
Sharifah Faridah Syed Alwi
3
Szwajca, Danuta
3
Adomako, Samuel
2
Alvarado-Herrera, Alejandro
2
Anisimova, Tatiana
2
Arli, Denni
2
Atlı, Dinçer
2
Balmern, John M. T.
2
Bartholmé, Roland H.
2
Berens, Guido A. J. M.
2
Berg, Bettina
2
Bezes, Christophe
2
Bhattacharya, C. B.
2
Brooks, Alison Wood
2
more ...
less ...
Published in...
All
Journal of business research : JBR
6
International studies of management and organization
4
Journal of marketing communications
3
Qualitative market research : an international journal
3
European retail research
2
Journal of international marketing
2
The journal of brand management : an international journal
2
The marketing review
2
Business ethics quarterly : the journal of the Society for Business Ethics
1
Corporate reputation review
1
Corporate reputation review : an international journal
1
European business review
1
European journal of marketing : EJM
1
Journal of general management
1
Journal of retailing
1
Marketing intelligence & planning
1
more ...
less ...
Source
All
ECONIS (ZBW)
32
Showing
1
-
10
of
32
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Examining the effects of celebrity negative publicity on attitude to, and reputation of, brand and corporation, directly and based on moderating factors
Hussain, Shahzeb
;
Pascaru, Olga
;
Priporas, Constantinos …
- In:
European business review
35
(
2023
)
4
,
pp. 469-499
Persistent link: https://www.econbiz.de/10014314539
Saved in:
2
Understanding celebrity trust and its effects on other credibility and image constructs : a qualitative approach
Hussain, Shahzeb
;
Melewar, T. C.
;
Priporas, …
- In:
Corporate reputation review
24
(
2021
)
4
,
pp. 247-262
Persistent link: https://www.econbiz.de/10012666334
Saved in:
3
Ethical management of intangible assets in contemporary organizations
Gambetti, Rossella C.
;
Melewar, T. C.
;
Martin, Kelly D.
- In:
Business ethics quarterly : the journal of the Society …
27
(
2017
)
3
,
pp. 381-392
Persistent link: https://www.econbiz.de/10011735306
Saved in:
4
Corporate identity orientation and disorientation : a complexity theory perspective
Devereux, Luke
;
Melewar, T. C.
;
Dinnie, Keith
;
Lange, Thomas
- In:
Journal of business research : JBR
109
(
2020
),
pp. 413-424
Persistent link: https://www.econbiz.de/10012238097
Saved in:
5
New conceptualization and measurement of corporate identity : evidence from UK food and beverage industry
Tourky, Marwa
;
Sharifah Faridah Syed Alwi
;
Kitchen, …
- In:
Journal of business research : JBR
109
(
2020
),
pp. 595-606
Persistent link: https://www.econbiz.de/10012238135
Saved in:
6
A holistic framework of corporate website favourability
Ageeva, Elena
;
Foroudi, Pantea
;
Melewar, T. C.
;
Bang, Nguyen
- In:
Corporate reputation review : an international journal
23
(
2020
)
3
,
pp. 201-214
Persistent link: https://www.econbiz.de/10012296207
Saved in:
7
Cues adopted by consumers in examining corporate website favorability : an empirical study of financial institutions in the UK and Russia
Ageeva, Elena
;
Melewar, T. C.
;
Foroudi, Pantea
;
Dennis, …
- In:
Journal of business research : JBR
98
(
2019
),
pp. 15-32
Persistent link: https://www.econbiz.de/10012007156
Saved in:
8
An investigation of the corporate identity construct in China : managerial evidence from the high technology industry
Bang, Nguyen
;
Melewar, T. C.
;
Japutra, Arnold
;
Han, Sung Ho
- In:
Journal of marketing communications
24
(
2018
)
8
,
pp. 779-800
Persistent link: https://www.econbiz.de/10011976100
Saved in:
9
The role of corporate identity management in the higher education sector : an exploratory case study
Melewar, T. C.
;
Foroudi, Pantea
;
Dinnie, Keith
;
Bang, Nguyen
- In:
Journal of marketing communications
24
(
2018
)
4
,
pp. 337-359
Persistent link: https://www.econbiz.de/10011880776
Saved in:
10
Examining the influence of corporate website favorability on corporate image and corporate reputation : findings from fsQCA
Ageeva, Elena
;
Melewar, T. C.
;
Foroudi, Pantea
;
Dennis, …
- In:
Journal of business research : JBR
89
(
2018
),
pp. 287-304
Persistent link: https://www.econbiz.de/10011881789
Saved in:
1
2
3
4
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->