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~person:"Merchant, Altaf"
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Cultural heritage
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Merchant, Altaf
Eichengreen, Barry
577
Anderson, Kym
466
Aizenman, Joshua
450
Dreher, Axel
414
Nunnenkamp, Peter
382
Kose, M. Ayhan
331
Asongu, Simplice
309
Demirgüç-Kunt, Asli
306
Hoekman, Bernard M.
304
Stiglitz, Joseph E.
291
Claessens, Stijn
288
Bordo, Michael D.
287
Frankel, Jeffrey A.
274
Rodrik, Dani
274
Levine, Ross
267
Whalley, John
265
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260
Mattoo, Aaditya
254
Edwards, Sebastian
251
Schneider, Friedrich
238
Beck, Thorsten
231
Williamson, Jeffrey G.
230
Reinhart, Carmen M.
226
Nijkamp, Peter
223
Woessmann, Ludger
223
Rose, Andrew
218
Klasen, Stephan
204
Martin, Will
201
Shleifer, Andrei
196
Taylor, Alan M.
194
Kraay, Aart
191
Laeven, Luc
181
Welfens, Paul J. J.
176
Chinn, Menzie David
175
Collier, Paul
174
Acemoglu, Daron
173
Press, World Trade
173
Bown, Chad P.
172
Wei, Shang-jin
168
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Journal of business research : JBR
3
International journal of advertising : the quarterly review of marketing communications
1
The journal of brand management : an international journal
1
The journal of product & brand management
1
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ECONIS (ZBW)
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1
Brand heritage across cultures : U.S.A., France and South Korea
Pecot, Fabien
;
Rose, Gregory
;
Merchant, Altaf
;
Choi, Sunmee
- In:
The journal of brand management : an international journal
30
(
2023
)
1
,
pp. 49-60
Persistent link: https://www.econbiz.de/10013493085
Saved in:
2
Introducing bi-directional participatory place branding : a theoretical model with multi-stakeholder perspectives
Jain, Varsha
;
Shroff, Preeti
;
Merchant, Altaf
; …
- In:
The journal of product & brand management
31
(
2022
)
1
,
pp. 73-95
Persistent link: https://www.econbiz.de/10012798134
Saved in:
3
Sports teams heritage : measurement and application in sponsorship
Rose, Mei
;
Rose, Gregory
;
Merchant, Altaf
;
Orth, Ulrich R.
- In:
Journal of business research : JBR
124
(
2021
),
pp. 759-769
Persistent link: https://www.econbiz.de/10012494017
Saved in:
4
Cognitive outcomes of brand heritage : a signaling perspective
Pecot, Fabien
;
Merchant, Altaf
;
Valette-Florence, Pierre
; …
- In:
Journal of business research : JBR
85
(
2018
),
pp. 304-316
Persistent link: https://www.econbiz.de/10011815553
Saved in:
5
Development and validation of an emic scale to measure ad-evoked nostalgia in France
Merchant, Altaf
;
Ford, John B.
;
Dianoux, Christian
; …
- In:
International journal of advertising : the quarterly …
35
(
2016
)
4
,
pp. 706-729
Persistent link: https://www.econbiz.de/10011585286
Saved in:
6
Effects of advertising-evoked vicarious nostalgia on brand heritage
Merchant, Altaf
;
Rose, Gregory
- In:
Journal of business research : JBR
66
(
2013
)
12
,
pp. 2619-2625
Persistent link: https://www.econbiz.de/10010233136
Saved in:
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