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~person:"Mooij, Marieke K. de"
~subject:"Globalization"
~subject:"Interkulturelles Management"
~subject:"Transnational corporation"
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Interkulturelles Management
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Convergence-divergence
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Dimensions of national culture
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Mooij, Marieke K. de
Venaik, Sunil
9
Cleveland, Mark
7
Brewer, Paul
6
Shenkar, Oded
6
Del Giudice, Manlio
5
Hofstede, Geert
5
Laroche, Michel
5
Sully De Luque, Mary F.
5
Dorfman, Peter W.
4
House, Robert J.
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Javidan, Mansour
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Moran, Robert T.
4
Tarba, Shlomo Yedidia
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Abramson, Neil Remington
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Beugelsdijk, Sjoerd
3
Budhwar, Pawan S.
3
Christopoulos, Demetris
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D'Ambra, John
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Dupuis, Jean-Pierre
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Froese, Fabian Jintae
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González-Díaz, Belén
3
Hanges, Paul J.
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Larimo, Jorma
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Lauring, Jakob
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Liu, Hong
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López Duarte, Cristina
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Maseland, Robbert K. J.
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Meyer, Erin
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Minkov, Michael
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Papageorgiou, Panagiotis
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Patel, Taran
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Peng, Xuhui
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Tung, Rosalie Lam
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Varma, Arup
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Venezia, Gerald
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Vidal-Suárez, Marta M.
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Aashish, Kumar
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International marketing review
2
Journal of international consumer marketing
1
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ECONIS (ZBW)
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Comparing dimensions of national culture for secondary analysis of consumer behavior data of different countries
Mooij, Marieke K. de
- In:
International marketing review
34
(
2017
)
3
,
pp. 444-456
Persistent link: https://www.econbiz.de/10011709279
Saved in:
2
Measuring cross-cultural differences of ethnic groups within nations : convergence or divergence of cultural values? : the case of the United States
Mooij, Marieke K. de
;
Beniflah, Jake
- In:
Journal of international consumer marketing
29
(
2017
)
1
,
pp. 2-10
Persistent link: https://www.econbiz.de/10011669316
Saved in:
3
Cross-cultural research in international marketing : clearing up some of the confusion
Mooij, Marieke K. de
- In:
International marketing review
32
(
2015
)
6
,
pp. 646-662
Persistent link: https://www.econbiz.de/10011517557
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