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~person:"Moser, H. R."
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deception in advertising
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Moser, H. R.
Clark, Gordon L.
386
Brady, Gordon L.
93
Monk, Ashby H. B.
46
Clark, Gordon L
25
Gordon, Leonid A.
24
Wójcik, Dariusz
20
Gordon, L. A.
18
Carriker, Gordon L.
17
Gordon, Lawrence A.
17
Strauss, Kendra
16
Tracey, Paul
16
Wojcik, Dariusz
15
Hebb, Tessa
13
Tickell, Adam
13
Abbott, Alden F.
12
Lippitt, Gordon L.
12
Gertler, Meric S.
11
Bauer, Rob
10
Freeman, Gordon L.
10
Weil, Gordon L.
10
Caerlewy-Smith, Emiko
9
Gordon, L.
9
Knox-Hayes, Janelle
9
Loeb, Martin P.
9
Magazzino, Cosimo
9
Weil, Gordon Lee
9
CLARK, GORDON L.
8
Mansfield, Daniel
8
Patzer, Gordon L.
8
Urwin, Roger
8
Klopov, Ėduard V.
7
Viehs, Michael
7
Bultena, Gordon L.
6
Fiaschetti, Maurizio
6
Gordon, L.A.
6
Hoepner, Andreas G. F.
6
Johnson, Bruce B.
6
Marshall, John C.
6
Tsampra, Maria
6
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Journal of business and economic perspectives
3
Health marketing quarterly
2
Services marketing quarterly
2
Journal of medical marketing : device, diagnostic and pharmaceutical marketing
1
Journal of promotion management : JPM
1
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ECONIS (ZBW)
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1
An empirical analysis of consumers’ attitudes toward pharmacies’ advertising
Moser, H. R.
;
Freeman, Gordon L.
;
Loudon, David L.
; …
- In:
Health marketing quarterly
35
(
2018
)
2
,
pp. 100-119
Persistent link: https://www.econbiz.de/10011979328
Saved in:
2
A longitudinal assessment of consumers' attitudes toward physician's advertising
Moser, H. R.
;
Freeman, Gordon L.
- In:
Journal of business and economic perspectives
43
(
2016
)
1
,
pp. 103-124
Persistent link: https://www.econbiz.de/10011617369
Saved in:
3
A longitudinal assessment of consumers' attitudes toward accounting advertising
Moser, H. R.
;
Freeman, Gordon L.
;
Loudon, David
- In:
Services marketing quarterly
36
(
2015
)
3
,
pp. 281-297
Persistent link: https://www.econbiz.de/10011339262
Saved in:
4
An empirical analysis of the public's attitudes toward advertising hospital services : a comparative cross-sectional study
Moser, H. R.
;
Freeman, Gordon L.
- In:
Health marketing quarterly
31
(
2014
)
1
,
pp. 13-30
Persistent link: https://www.econbiz.de/10010362783
Saved in:
5
How the public views hospital advertising : an empirical analysis
Moser, H. R.
;
Freeman, Gordon L.
- In:
Journal of medical marketing : device, diagnostic and …
11
(
2011
)
4
,
pp. 320-330
Persistent link: https://www.econbiz.de/10009547584
Saved in:
6
An empirical analysis of consumers' attitudes toward chiropractic services advertising : a comparative cross-sectional study
Moser, H. R.
;
Freeman, Gordon L.
- In:
Services marketing quarterly
31
(
2010
)
2
,
pp. 253-274
Persistent link: https://www.econbiz.de/10003960134
Saved in:
7
Attitudes toward use of advertising and various media practices by physicians
Freeman, Gordon L.
;
Moser, H. R.
- In:
Journal of promotion management : JPM
15
(
2009
)
3
,
pp. 400-417
Persistent link: https://www.econbiz.de/10003903773
Saved in:
8
How chiropractic advertising is viewed by the general public : en empirical analysis
Freeman, Gordon L.
;
Moser, H. R.
- In:
Journal of business and economic perspectives
35
(
2009
)
1
,
pp. 52-69
Persistent link: https://www.econbiz.de/10003927899
Saved in:
9
A comparison and empirical analysis of the public's attitude toward labor union officials in four Southern states in 2000 and 2011
Moser, H. R.
;
Freeman Jr., Gordon L.
- In:
Journal of business and economic perspectives
38
(
2012
)
1
,
pp. 88-103
Persistent link: https://www.econbiz.de/10009696228
Saved in:
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