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~person:"Nguyen, Dang"
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Social Marketing
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Nguyen, Dang
Rundle-Thiele, Sharyn
48
Kubacki, Krzysztof
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Gordon, Ross
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Brennan, Linda
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Hastings, Gerard
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Lee, Nancy R.
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Domegan, Christine
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Previte, Josephine
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Russell-Bennett, Rebekah
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Sunstein, Cass R.
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Dietrich, Timo
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French, Jeff
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Parker, Lukas
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Binney, Wayne
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Social marketing and behaviour change : models, theory and applications
9
Edward Elgar E-Book Archive
1
Elgaronline
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Ethical and social marketing in Asia : incorporating fairness management
1
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ECONIS (ZBW)
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1
Social
marketing
: Cambodia, Indonesia, the Philippines and Vietnam
Parker, Lukas
;
Brennan, Linda
;
Nguyen, Dang
- In:
Ethical and social marketing in Asia : incorporating …
,
(pp. 161-191)
.
2015
Persistent link: https://www.econbiz.de/10011477454
Saved in:
2
Social
marketing
and behaviour change: where to from here?
Brennan, Linda
;
Binney, Wayne
;
Parker, Lukas
;
Aleti, Torgeir
- In:
Social marketing and behaviour change : models, theory …
,
(pp. 331-335)
.
2014
Persistent link: https://www.econbiz.de/10010477238
Saved in:
3
Social change models in
social
marketing
Brennan, Linda
;
Binney, Wayne
;
Parker, Lukas
;
Aleti, Torgeir
- In:
Social marketing and behaviour change : models, theory …
,
(pp. 279-316)
.
2014
Persistent link: https://www.econbiz.de/10010477242
Saved in:
4
‘Buying’ or ‘consumer’ behaviour decision models
Brennan, Linda
;
Binney, Wayne
;
Parker, Lukas
;
Aleti, Torgeir
- In:
Social marketing and behaviour change : models, theory …
,
(pp. 225-267)
.
2014
Persistent link: https://www.econbiz.de/10010477246
Saved in:
5
Multi-theory models
Brennan, Linda
;
Binney, Wayne
;
Parker, Lukas
;
Aleti, Torgeir
- In:
Social marketing and behaviour change : models, theory …
,
(pp. 181-198)
.
2014
Persistent link: https://www.econbiz.de/10010477256
Saved in:
6
Socio-cultural ecological models
Brennan, Linda
;
Binney, Wayne
;
Parker, Lukas
;
Aleti, Torgeir
- In:
Social marketing and behaviour change : models, theory …
,
(pp. 121-147)
.
2014
Persistent link: https://www.econbiz.de/10010477271
Saved in:
7
Emotional models (affective models)
Brennan, Linda
;
Binney, Wayne
;
Parker, Lukas
;
Aleti, Torgeir
- In:
Social marketing and behaviour change : models, theory …
,
(pp. 79-108)
.
2014
Persistent link: https://www.econbiz.de/10010477280
Saved in:
8
Behavioural models (conative models)
Brennan, Linda
;
Binney, Wayne
;
Parker, Lukas
;
Aleti, Torgeir
- In:
Social marketing and behaviour change : models, theory …
,
(pp. 41-65)
.
2014
Persistent link: https://www.econbiz.de/10010477308
Saved in:
9
Rational economic models (cognitive models)
Brennan, Linda
;
Binney, Wayne
;
Parker, Lukas
;
Aleti, Torgeir
- In:
Social marketing and behaviour change : models, theory …
,
(pp. 17-28)
.
2014
Persistent link: https://www.econbiz.de/10010477315
Saved in:
10
Theories and their uses in
social
marketing
Brennan, Linda
;
Binney, Wayne
;
Parker, Lukas
;
Aleti, Torgeir
- In:
Social marketing and behaviour change : models, theory …
,
(pp. 7-14)
.
2014
Persistent link: https://www.econbiz.de/10010477319
Saved in:
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