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~person:"Otte, Max"
~person:"Sheth, Jagdish N."
~type_genre:"Guidebook"
~type_genre:"Sammlung"
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Search: subject:"Management"
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Marketing management
14
Marketingmanagement
14
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6
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6
Anlagepolitik
5
Consumer behaviour
5
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5
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5
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4
Rajan Varadarajan
4
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3
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Sammlung
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34
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21
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Otte, Max
Sheth, Jagdish N.
Aronoff, Craig E.
14
Ward, John L.
14
Owen, Jo
9
Adair, John Eric
8
Bragg, Steven M.
8
Levinson, Jay Conrad
8
Nagel, Kurt
8
Schüller, Anne M.
8
Drucker, Peter F.
7
Griga, Michael
7
Krauleidis, Raymund
7
Phillips, Jack J.
7
Phillips, Patricia Pulliam
7
Weber, Jürgen
7
Wildemann, Horst
7
Charan, Ram
6
Forsyth, Patrick
6
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6
Kerzner, Harold
6
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6
Kostka, Claudia
6
Lutz, Andreas
6
Scherer, Hermann
6
Sieck, Hartmut
6
Tracy, Brian
6
Weissman, Arnold
6
Wind, Yoram
6
Armstrong, Michael
5
Buffett, Warren
5
Cook, Thomas A.
5
Furnham, Adrian
5
Gitomer, Jeffrey
5
Groth, Alexander
5
Hartmann, Horst
5
Kotler, Philip
5
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Newton, Richard
5
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Legends in marketing
14
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5
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ECONIS (ZBW)
26
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Strategic marketing and innovation
Varadarajan, Rajan
-
2018
Persistent link: https://www.econbiz.de/10011803913
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2
Strategic marketing and strategic
management
Varadarajan, Rajan
-
2018
Persistent link: https://www.econbiz.de/10011803896
Saved in:
3
Strategy and performance
Varadarajan, Rajan
-
2018
Persistent link: https://www.econbiz.de/10011803914
Saved in:
4
Market segmentation
Wind, Yoram
-
2014
Persistent link: https://www.econbiz.de/10010337119
Saved in:
5
Legends in strategic marketing: Rajan Varadarajan
Varadarajan, Rajan
-
2018
Volume 1. Strategic marketing and strategic
management
-- Volume 2. Strategic marketing and innovation -- Volume 3 …
Persistent link: https://www.econbiz.de/10011791086
Saved in:
6
Marketing
management
Zaltman, Gerald
;
Maclnnis, Deborah J.
;
Smith, Daniel C.
; …
-
2018
Persistent link: https://www.econbiz.de/10011900063
Saved in:
7
Inter-organizational cooperation and interactive marketing
Varadarajan, Rajan
-
2018
Persistent link: https://www.econbiz.de/10011803915
Saved in:
8
The price-quality-value relationship
Monroe, Kent B.
-
2011
Persistent link: https://www.econbiz.de/10009238856
Saved in:
9
Legends in marketing: V. Kumar
Kumar, V.
-
2012
Persistent link: https://www.econbiz.de/10010201420
Saved in:
10
Legends in marketing: Yoram (Jerry) Wind
Wind, Yoram
-
2014
Persistent link: https://www.econbiz.de/10010336664
Saved in:
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