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~person:"Penz, Elfriede"
~person:"Stumpf, Stephen A."
~person:"Xie, Ying"
~subject:"Australien"
~subject:"Brazil"
~subject:"Produktpiraterie"
~type_genre:"Aufsatz in Zeitschrift"
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Search: subject_exact:"Fälschung von Markenprodukten"
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Penz, Elfriede
Stumpf, Stephen A.
Xie, Ying
Chaudhry, Peggy E.
11
Smith, Michael D.
9
Telang, Rahul
9
Banerjee, Dyuti S.
8
Phau, Ian
8
Stöttinger, Barbara
8
Bian, Xuemei
7
Grolleau, Gilles
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7
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5
Asongu, Simplice
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5
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5
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5
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5
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Arli, Denni
4
Bekir, Insaf
4
Di Liddo, Andrea
4
Lahiri, Atanu
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Zimmerman, Alan S.
4
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3
Bashir, Irfan
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Dey, Debabrata
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Eisend, Martin
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Fazili, Asif Iqbal
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ECONIS (ZBW)
12
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1
Digital piracy, creative productivity, and customer care effort : evidence from the digital publishing industry
Li, Xiaolin
;
Liao, Chenxi
;
Xie, Ying
- In:
Marketing science : the marketing journal of the …
40
(
2021
)
4
,
pp. 685-707
Persistent link: https://www.econbiz.de/10012623392
Saved in:
2
Concurrent ownership of brands and counterfeits : conceptualization and temporal transformation from a consumer perspective
Stöttinger, Barbara
;
Penz, Elfriede
- In:
Psychology & marketing
32
(
2015
)
4
,
pp. 373-391
Persistent link: https://www.econbiz.de/10010527149
Saved in:
3
The challenge of curbing counterfeit prescription drug growth : preventing the perfect storm
Chaudhry, Peggy E.
;
Stumpf, Stephen A.
- In:
Business horizons
56
(
2013
)
2
,
pp. 189-197
Persistent link: https://www.econbiz.de/10009732761
Saved in:
4
A comparison of the emotional and motivational aspects in the purchase of luxury products versus counterfeits
Penz, Elfriede
;
Stöttinger, Barbara
- In:
The journal of brand management : an international journal
19
(
2011/12
)
7
,
pp. 581-594
Persistent link: https://www.econbiz.de/10009568316
Saved in:
5
Consumer complicity with counterfeit products
Chaudhry, Peggy E.
;
Stumpf, Stephen A.
- In:
The journal of consumer marketing
28
(
2011
)
2
,
pp. 139-151
Persistent link: https://www.econbiz.de/10009162017
Saved in:
6
Consumer complicity across emerging markets
Chaudhry, Peggy E.
;
Hill, Ronald Paul
;
Stumpf, Stephen A.
; …
- In:
Measurement and research methods in international marketing
,
(pp. 223-239)
.
2011
Persistent link: https://www.econbiz.de/10009377901
Saved in:
7
Fake: can business stanch the flow of counterfeit products?
Stumpf, Stephen A.
;
Chaudhry, Peggy E.
;
Perretta, Leeann
- In:
Journal of business strategy
32
(
2011
)
2
,
pp. 4-12
Persistent link: https://www.econbiz.de/10008988942
Saved in:
8
Piracy in cyber space : consumer complicity, pirates and enterprise enforcement
Chaudhry, Peggy E.
;
Chaudhry, Sohail S.
;
Lamkin, Melissa K.
- In:
Enterprise information systems
5
(
2011
)
2
,
pp. 255-271
Persistent link: https://www.econbiz.de/10009154772
Saved in:
9
Country matters : executives weigh in on the causes and counter measures of counterfeit trade
Stumpf, Stephen A.
;
Chaudhry, Peggy E.
- In:
Business horizons
53
(
2010
)
3
,
pp. 305-314
Persistent link: https://www.econbiz.de/10003981059
Saved in:
10
Voluntary purchase of counterfeit products : empirical evidence from four countries
Penz, Elfriede
;
Schlegelmilch, Bodo B.
;
Stöttinger, Barbara
- In:
Journal of international consumer marketing
21
(
2009
)
1
,
pp. 67-84
Persistent link: https://www.econbiz.de/10003890677
Saved in:
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