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~person:"Pu, Pearl"
~person:"Sharma, Meenakshi"
~subject:"Online-Handel"
~type_genre:"Aufsatz im Buch"
~type_genre:"Sammelwerk"
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Sustainable marketing, branding, and reputation management : strategies for a greener future
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Selected readings on information technology and business systems management
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Did COVID-19 support sustainable marketing? : modelling the enablers of e-commerce - online shopping in the pandemic
Sharma, Meenakshi
;
Painuly, Pramod Kumar
- In:
Sustainable marketing, branding, and reputation …
,
(pp. 522-537)
.
2023
Persistent link: https://www.econbiz.de/10014414310
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AI-powered technologies used in online fashion retail for sustainable business : AI-powered technologies impacting consumer buying behavior
Sharma, Meenakshi
;
Shail, Hinika
;
Painuly, Pramod Kumar
; …
- In:
Sustainable marketing, branding, and reputation …
,
(pp. 538-561)
.
2023
Persistent link: https://www.econbiz.de/10014414316
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3
Performance evaluation of consumer decision support systems
Zhang, Jiyong
;
Pu, Pearl
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2010
Persistent link: https://www.econbiz.de/10003910807
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Performance evaluation of consumer decision support systems
Zhang, Jiyong
;
Pu, Pearl
- In:
Selected readings on information technology and …
,
(pp. 225-243)
.
2009
Persistent link: https://www.econbiz.de/10003759522
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