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~person:"Rahman, Zillur"
~subject:"Corporate Social Responsibility"
~subject:"Geschlecht"
~subject:"Internet marketing"
~type_genre:"Article in journal"
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Search: subject_exact:"Consumer Behaviour"
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Corporate Social Responsibility
Geschlecht
Internet marketing
Consumer behaviour
30
Konsumentenverhalten
30
Beziehungsmarketing
12
Brand management
12
Markenführung
12
Relationship marketing
12
Brand image
8
Markenimage
8
Bibliometrics
7
Bibliometrie
7
Corporate social responsibility
7
Online-Marketing
7
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6
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5
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5
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Rahman, Zillur
Mattila, Anna S.
29
Fatma, Mobin
14
Filieri, Raffaele
13
Han, Heesup
13
Khan, Imran
13
Ko, Eunju
13
Rodríguez del Bosque, Ignacio A.
13
Dwivedi, Yogesh Kumar
12
Law, Chun Hung Roberts
11
Rita, Paulo
11
Wu, Luorong
11
Akram, Umair
10
Bigné Alcañiz, J. Enrique
10
Hollebeek, Linda D.
10
Pérez, Andrea
10
Zhang, Lu
10
Dens, Nathalie
9
Ghose, Anindya
9
Hanks, Lydia
9
Lee, Yoon-Joo
9
Liébana-Cabanillas, Francisco
9
Loureiro, Sandra Maria Correia
9
Pauwels, Koen
9
Kannan, P. K.
8
Kumar, Vikas
8
Okumus, Fevzi
8
Pelsmacker, Patrick de
8
Sen, Sankar
8
Septianto, Felix
8
Sreejesh, S.
8
Urban, Glen L.
8
Yoon, Hye Jin
8
Arli, Denni
7
Bellman, Steven
7
Bijmolt, Tammo H. A.
7
Chan, Kara
7
Chen, Huan
7
Gao, Yixing
7
Grewal, Dhruv
7
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Journal of retailing and consumer services
2
Decision
1
Ecological economics : the transdisciplinary journal of the International Society for Ecological Economics
1
European business review : EBR ; the official journal of the International Management Centres, Europe
1
International journal of hospitality management
1
International journal of retail & distribution management
1
International review on public and non-profit marketing
1
Journal of internet commerce
1
Management decision : MD
1
Management research review
1
Marketing intelligence & planning
1
Qualitative market research : an international journal
1
The international journal of bank marketing : IJBM
1
The journal of brand management : an international journal
1
The journal of product & brand management
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ECONIS (ZBW)
16
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1
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10
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16
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1
Gender, loyalty card membership, age, and critical incident recovery : do they moderate experience-loyalty relationship?
Khan, Imran
;
Fatma, Mobin
;
Shamim, Amjad
;
Joshi, Yatish
; …
- In:
International journal of hospitality management
89
(
2020
),
pp. 1-10
Persistent link: https://www.econbiz.de/10012293824
Saved in:
2
Consumers' sustainable purchase behaviour : modeling the impact of psychological factors
Joshi, Yatish
;
Rahman, Zillur
- In:
Ecological economics : the transdisciplinary journal of …
159
(
2019
),
pp. 235-243
Persistent link: https://www.econbiz.de/10012169315
Saved in:
3
Customer engagement in the service context : an empirical investigation of the construct, its antecedents and consequences
Islam, Jamid Ul
;
Hollebeek, Linda D.
;
Rahman, Zillur
; …
- In:
Journal of retailing and consumer services
50
(
2019
),
pp. 277-285
Persistent link: https://www.econbiz.de/10012114161
Saved in:
4
Personality factors as predictors of online consumer engagement : an empirical investigation
Islam, Jamid Ul
;
Rahman, Zillur
;
Hollebeek, Linda D.
- In:
Marketing intelligence & planning
35
(
2017
)
4
,
pp. 510-528
Persistent link: https://www.econbiz.de/10011723789
Saved in:
5
Understanding customer participtation in online brand communities : literature review and future research agenda
Kamboj, Shampy
;
Rahman, Zillur
- In:
Qualitative market research : an international journal
20
(
2017
)
3
,
pp. 306-334
Persistent link: https://www.econbiz.de/10011748655
Saved in:
6
The role of customer brand engagement and brand experience in online banking
Khan, Imran
;
Rahman, Zillur
;
Fatma, Mobin
- In:
The international journal of bank marketing : IJBM
34
(
2016
)
7
,
pp. 1025-1041
Persistent link: https://www.econbiz.de/10011618717
Saved in:
7
The influence of user participation in social media-based brand comunities on brand loyalty : age and gender as moderators
Kamboj, Shampy
;
Rahman, Zillur
- In:
The journal of brand management : an international journal
23
(
2016
)
6
,
pp. 679-700
Persistent link: https://www.econbiz.de/10011625274
Saved in:
8
E-tail brand experience's influence on e-brand trust and e-brand loyalty : the moderating role of gender
Khan, Imran
;
Rahman, Zillur
- In:
International journal of retail & distribution management
44
(
2016
)
6
,
pp. 588-606
Persistent link: https://www.econbiz.de/10011602467
Saved in:
9
How does corporate association influence consumer brand loyalty? : mediating role of brand identification
Fatma, Mobin
;
Khan, Imran
;
Rahman, Zillur
- In:
The journal of product & brand management
25
(
2016
)
7
,
pp. 629-641
Persistent link: https://www.econbiz.de/10011616247
Saved in:
10
Linking customer engagement to trust and word-of-mouth on Facebook brand communities : an empirical study
Islam, Jamid Ul
;
Rahman, Zillur
- In:
Journal of internet commerce
15
(
2016
)
1
,
pp. 40-58
Persistent link: https://www.econbiz.de/10011636431
Saved in:
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