//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~person:"Rajagopal"
~person:"Wiedmann, Klaus-Peter"
~source:"econis"
~type_genre:"Book section"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Consumer Behaviour"
Narrow search
Delete all filters
| 4 applied filters
Year of publication
From:
To:
Subject
All
Consumer behaviour
12
Konsumentenverhalten
12
Luxury goods
4
Luxusgüter
4
Brand image
3
Deutschland
3
Germany
3
Markenimage
3
Social Web
3
Social web
3
Cluster analysis
2
Clusteranalyse
2
Ehrenamtliche Arbeit
2
Einzelhandel
2
Mexico
2
Mexiko
2
Motivation
2
Open Source
2
Open source
2
Retail trade
2
Voluntary work
2
Beziehungsmarketing
1
Bibliometrics
1
Bibliometrie
1
Brand
1
Brand management
1
Consumer motivation
1
Demand
1
EU countries
1
EU-Staaten
1
Estimation theory
1
Handelskette
1
Japan
1
Kaufmotiv
1
Low-cost strategy
1
Markenartikel
1
Markenführung
1
Market research
1
Marketing
1
Marketing management
1
more ...
less ...
Type of publication
All
Article
12
Type of publication (narrower categories)
All
Book section
Article in journal
75
Aufsatz in Zeitschrift
75
Graue Literatur
18
Non-commercial literature
18
Aufsatz im Buch
12
Aufsatzsammlung
4
Arbeitspapier
3
Collection of articles of several authors
3
Sammelwerk
3
Working Paper
3
Handbook
2
Handbuch
2
Hochschulschrift
2
Accompanied by computer file
1
Bibliografie enthalten
1
Bibliography included
1
Case study
1
Collection of articles written by one author
1
Elektronischer Datenträger als Beilage
1
Fallstudie
1
Sammlung
1
more ...
less ...
Language
All
English
9
German
3
Author
All
Rajagopal
Wiedmann, Klaus-Peter
Gröppel-Klein, Andrea
17
Belk, Russell W.
16
Weinberg, Peter
14
Bauer, Hans H.
12
Spiller, Achim
12
Diehl, Sandra
11
Enneking, Ulrich
10
Grunert, Klaus G.
10
Terlutter, Ralf
10
Bagozzi, Richard P.
9
Bruhn, Manfred
9
Fournier, Susan
9
Hill, Ronald Paul
9
Scherhorn, Gerhard
9
Schröder, Hendrik
9
Diller, Hermann
8
Foxall, Gordon R.
8
Herrmann, Andreas
8
Kenning, Peter
8
Kirchgeorg, Manfred
8
Schmitt, Bernd
8
Arnould, Eric J.
7
Esch, Franz-Rudolf
7
Goldsmith, Ronald E.
7
Grabner-Kräuter, Sonja
7
Hellmann, Kai-Uwe
7
Hennigs, Nadine
7
Keller, Kevin Lane
7
Langner, Tobias
7
Neuner, Michael
7
Ozanne, Julie L.
7
Rudolph, Thomas
7
Silberer, Günter
7
Ahlert, Dieter
6
Alvensleben, Reimar von
6
Bettman, James R.
6
Böcker, Andreas
6
Dobscha, Susan
6
Gierl, Heribert
6
more ...
less ...
Published in...
All
Luxury marketing : a challenge for theory and practice
2
Web 2.0 : neue Perspektiven für Marketing und Medien
2
2007 Business & Economics Society International Conference ; Vol. 2
1
Consumer psychology in a social media world
1
Consumption culture in Europe : insight into the beverage industry
1
Das Internet der Zukunft : bewährte Erfolgstreiber und neue Chancen ; Wolfgang Fritz zum 60. Geburtstag
1
Dexterity in global business : a cross-dimensional analysis
1
New econometric modelling research
1
Quantitative marketing and marketing management : marketing models and methods in theory and practice ; dedicated to Udo Wagner
1
The Oxford handbook of luxury business
1
more ...
less ...
Source
All
ECONIS (ZBW)
Showing
1
-
10
of
12
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Consumers' perceptions and evaluations of luxury and luxury brands
Wiedmann, Klaus-Peter
- In:
The Oxford handbook of luxury business
,
(pp. 287-308)
.
2022
Persistent link: https://www.econbiz.de/10013273938
Saved in:
2
To manipulate, or not to manipulate : the naïve beliefs of the simple application of persuasion techniques
Langner, Sascha
;
Schmidt, Steffen
;
Fritz, Sebastian
; …
- In:
Consumer psychology in a social media world
,
(pp. 187-201)
.
2016
Persistent link: https://www.econbiz.de/10011586456
Saved in:
3
Factors affecting customer value on buying decisions : a multi-experiment analysis
Rajagopal
- In:
Dexterity in global business : a cross-dimensional analysis
,
(pp. 81-115)
.
2014
Persistent link: https://www.econbiz.de/10010359876
Saved in:
4
Managing the value of luxury : the effect of brand luxury perception on brand strength
Hennigs, Nadine
;
Wiedmann, Klaus-Peter
;
Schmidt, Steffen
; …
- In:
Luxury marketing : a challenge for theory and practice
,
(pp. 341-357)
.
2013
Persistent link: https://www.econbiz.de/10009667668
Saved in:
5
Luxury longing and counterfeit complicity : a consumer typology based on the perception of luxury value and counterfeit risk
Klarmann, Christiane
;
Wiedmann, Klaus-Peter
;
Hennigs, Nadine
- In:
Luxury marketing : a challenge for theory and practice
,
(pp. 261-277)
.
2013
Persistent link: https://www.econbiz.de/10009667672
Saved in:
6
Consumer culture : literature review
Wiedmann, Klaus-Peter
;
Hennigs, Nadine
;
Behrens, Stefan
; …
- In:
Consumption culture in Europe : insight into the …
,
(pp. 72-99)
.
2013
Persistent link: https://www.econbiz.de/10009720268
Saved in:
7
The perceived value of brand heritage and brand luxury : managing the effect on brand strength
Wiedmann, Klaus-Peter
;
Hennigs, Nadine
;
Schmidt, Steffen
; …
- In:
Quantitative marketing and marketing management : …
,
(pp. 563-583)
.
2012
Persistent link: https://www.econbiz.de/10009621548
Saved in:
8
Welche Kundenrezensionen werden gelesen? : Einflussfaktoren der Beurteilung von Produktbewertungen in Online-Shops
Wiedmann, Klaus-Peter
;
Langner, Sascha
;
Friedlandt, Jens
- In:
Das Internet der Zukunft : bewährte Erfolgstreiber und …
,
(pp. 329-349)
.
2011
Persistent link: https://www.econbiz.de/10009241237
Saved in:
9
Modeling asymmetric consumer behavior and demand equations for bridging gaps in retailing
Rajagopal
- In:
New econometric modelling research
,
(pp. 171-186)
.
2008
Persistent link: https://www.econbiz.de/10003694085
Saved in:
10
Motive des Konsumentenengagements im Open Source-Marketing
Wiedmann, Klaus-Peter
;
Langner, Sascha
;
Hennigs, Nadine
- In:
Web 2.0 : neue Perspektiven für Marketing und Medien
,
(pp. 231-248)
.
2008
Persistent link: https://www.econbiz.de/10003652485
Saved in:
1
2
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->