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~person:"Rather, Raouf Ahmad"
~subject:"Customer satisfaction"
~subject:"Kundenzufriedenheit"
~subject:"Service quality"
~subject:"customer engagement"
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Customer satisfaction
Kundenzufriedenheit
Service quality
customer engagement
Beziehungsmarketing
21
Relationship marketing
21
Consumer behaviour
18
Konsumentenverhalten
18
Brand management
10
Markenführung
10
Dienstleistungsqualität
8
Customer integration
7
Kundenintegration
7
Confidence
5
Tourism
5
Vertrauen
5
Brand image
4
Brand loyalty
4
Coronavirus
4
Customer brand engagement
4
Internet marketing
4
Markenimage
4
Markentreue
4
Online-Marketing
4
Social Web
4
Social web
4
Tourismus
4
Gastgewerbe
3
Holiday behaviour
3
Hospitality industry
3
Tourism industry
3
Tourism marketing
3
Tourismusmarketing
3
Tourismuswirtschaft
3
Urlaubsverhalten
3
customer experience
3
Behavioral intention
2
Brand
2
Customer engagement
2
Customer experience
2
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Undetermined
13
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14
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14
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14
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English
14
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Rather, Raouf Ahmad
Han, Heesup
34
Bruhn, Manfred
31
Homburg, Christian
25
Mattila, Anna S.
24
Prentice, Catherine
22
Gil Saura, Irene
21
Svensson, Göran
19
Klaus, Philipp
17
Mittal, Vikas
16
Hyun, Sunghyup Sean
15
Usman, Osly
15
Aksoy, Lerzan
14
McColl-Kennedy, Janet R.
14
Stock-Homburg, Ruth
14
Wieseke, Jan
14
Evanschitzky, Heiner
13
Gustafsson, Anders
13
Hollebeek, Linda D.
13
Kim, Wansoo
13
Kumar, V.
13
Loureiro, Sandra Maria Correia
13
Quach, Sara
13
Stauss, Bernd
13
Wong, IpKin Anthony
13
Balaji, M. S.
12
Bilgihan, Anil
12
Gong, Taeshik
12
Park, Jungkun
12
Barnes, Donald C.
11
Blut, Markus
11
Georgi, Dominik
11
Keiningham, Timothy
11
Khan, Imran
11
Roschk, Holger
11
Verhoef, Peter C.
11
Bang, Nguyen
10
Grégoire, Yany
10
Hammerschmidt, Maik
10
Izogo, Ernest Emeka
10
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Published in...
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GITAM journal of management : a quarterly publication of GITAM Institute of Management
1
International journal of hospitality management
1
Journal of destination marketing & management
1
Journal of financial services marketing : JFSM
1
Journal of global marketing
1
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
1
Journal of hospitality and tourism insights
1
Journal of hospitality marketing & management
1
Journal of marketing management : JMM ; journal of the Academy of Marketing
1
Journal of retailing and consumer services
1
Journal of travel and tourism marketing
1
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
1
Management research : the journal of the Iberoamerican Academy of Management ; MRJIAM
1
Tourism review
1
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ECONIS (ZBW)
14
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1
Unveiling the dynamics between consumer brand engagement, experience, and relationship quality towards luxury hotel brands : moderating investigation of brand reputation
Rather, Raouf Ahmad
;
Rasul, Tareq Faizur
;
Khan, Huda
; …
- In:
International journal of hospitality management
116
(
2024
),
pp. 1-13
Persistent link: https://www.econbiz.de/10014457803
Saved in:
2
Transforming destination-based customer engagement to revisit intention through co-creation : findings from SEM and fsQCA
Satar, Mir Shahid
;
Rather, Raouf Ahmad
;
Cheema, Sadia
; …
- In:
Tourism review
79
(
2024
)
3
,
pp. 601-621
Persistent link: https://www.econbiz.de/10014512294
Saved in:
3
COVID-19-based threat vs coping appraisal : effect of psychological risk on customer engagement and behavioral intentions
Rather, Raouf Ahmad
;
Parrey, Shakir Hussain
;
Gulzar, Rafia
- In:
Journal of hospitality and tourism insights
6
(
2023
)
5
,
pp. 2093-2114
Persistent link: https://www.econbiz.de/10014445929
Saved in:
4
Mobile app vs. desktop browser platforms : the relationships among customer engagement, experience, relationship quality and loyalty intention
Khan, Imran
;
Hollebeek, Linda D.
;
Fatma, Mobin
;
Islam, …
- In:
Journal of marketing management : JMM ; journal of the …
39
(
2023
)
3/4
,
pp. 275-297
Persistent link: https://www.econbiz.de/10014299252
Saved in:
5
First-time versus repeat tourism customer engagement, experience, and value cocreation : an empirical investigation
Rather, Raouf Ahmad
;
Hollebeek, Linda D.
;
Mostafa …
- In:
Journal of travel research : a quarterly publication of …
61
(
2022
)
3
,
pp. 549-564
Persistent link: https://www.econbiz.de/10012880242
Saved in:
6
Partners we can trust : the role of employee engagement influencing partnerships' relationship quality in the voluntary sector
Marques, Susana Henriques
;
Bilro, Ricardo Godinho
; …
- In:
Management research : the journal of the Iberoamerican …
20
(
2022
)
2
,
pp. 148-168
Persistent link: https://www.econbiz.de/10013367099
Saved in:
7
Customers' service-related engagement, experience, and behavioral intent : moderating role of age
Rather, Raouf Ahmad
;
Hollebeek, Linda D.
- In:
Journal of retailing and consumer services
60
(
2021
),
pp. 1-10
Persistent link: https://www.econbiz.de/10012502658
Saved in:
8
Demystifying the effects of perceived risk and fear on customer engagement, co-creation and revisit intention during COVID-19 : a protection motivation theory approach
Rather, Raouf Ahmad
- In:
Journal of destination marketing & management
20
(
2021
),
pp. 1-11
Persistent link: https://www.econbiz.de/10012588603
Saved in:
9
Customer experience and engagement in tourism destinations : the experiential marketing perspective
Rather, Raouf Ahmad
- In:
Journal of travel and tourism marketing
37
(
2020
)
1
,
pp. 15-32
Persistent link: https://www.econbiz.de/10012289255
Saved in:
10
The impact of the magnitude of service failure and complaint handling on satisfaction and brand credibility in the banking industry
Shams, Ghazal
;
Rehman, Mohsin Abdur
;
Samad, Sarminah
; …
- In:
Journal of financial services marketing : JFSM
25
(
2020
)
1/2
,
pp. 25-34
Persistent link: https://www.econbiz.de/10012298251
Saved in:
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