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~person:"Schreier, Martin"
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Search: person:"Dahl, Darren W."
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Schreier, Martin
Dahl, Darren W.
134
Argo, Jennifer J.
17
Chattopadhyay, Amitava
15
Hoeffler, Steve
12
Morales, Andrea C.
12
McFerran, Brent
11
Dahl, Darren W
10
Gorn, Gerald J.
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White, Katherine
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Zhao, Min
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Smimou, Kamal
8
Argo, Jennifer
7
Hoegg, JoAndrea
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Jiang, Lan
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Lin, Lily
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Moreau, C. Page
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Moreau, Page
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Dunn, Lea
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Argo, Jennifer J
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Honea, Heather
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Manchanda, Rajesh V.
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Yi, Tracey
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Journal of marketing
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Management science : journal of the Institute for Operations Research and the Management Sciences
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ECONIS (ZBW)
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OLC EcoSci
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The signal value of crowdfunded products
Acar, Oguz Ali
;
Dahl, Darren W.
;
Fuchs, Christoph
; …
- In:
Journal of marketing research
58
(
2021
)
4
,
pp. 644-661
Persistent link: https://www.econbiz.de/10012593934
Saved in:
2
Why and when consumers prefer products of user-driven firms : a social identification account
Dahl, Darren W.
;
Fuchs, Christoph
;
Schreier, Martin
- In:
Management science : journal of the Institute for …
61
(
2015
)
8
,
pp. 1978-1988
Persistent link: https://www.econbiz.de/10011338792
Saved in:
3
All that is users might not be gold : how labeling products as user designed backfires in the context of luxury fashion brands
Fuchs, Christoph
;
Prandelli, Emanuela
;
Schreier, Martin
; …
- In:
Journal of marketing
77
(
2013
)
5
,
pp. 75-91
Persistent link: https://www.econbiz.de/10009793057
Saved in:
4
The innovation effect of user design : exploring consumers' innovation perceptions of firms selling products designed by users
Schreier, Martin
;
Fuchs, Christoph
;
Dahl, Darren W.
- In:
Journal of marketing
76
(
2012
)
5
,
pp. 18-32
Persistent link: https://www.econbiz.de/10009782922
Saved in:
5
The Innovation Effect of User Design: Exploring Consumers' Innovation Perceptions of Firms Selling Products Designed by Users
Schreier, Martin
;
Fuchs, Christoph
;
Dahl, Darren W
- In:
Journal of marketing
76
(
2012
)
5
,
pp. 18-33
Persistent link: https://www.econbiz.de/10010018712
Saved in:
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