//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~person:"Thaichon, Park"
~subject:"Electronic Commerce"
~subject:"Kundenzufriedenheit"
~subject:"Markenimage"
~subject:"Social web"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: "Customer relationship management"
Narrow search
Delete all filters
| 5 applied filters
Year of publication
From:
To:
Subject
All
Electronic Commerce
Kundenzufriedenheit
Markenimage
Social web
Beziehungsmarketing
31
Relationship marketing
31
Consumer behaviour
8
Konsumentenverhalten
8
Customer satisfaction
7
Internet marketing
7
Online-Marketing
7
Lieferantenmanagement
6
Supplier relationship management
6
relationship marketing
6
Betriebliche Wertschöpfung
5
Value creation
5
Brand management
4
Customer integration
4
Dienstleistungsqualität
4
E-commerce
4
Kundenintegration
4
Markenführung
4
Marketing management
4
Marketingmanagement
4
Online retailing
4
Online-Handel
4
Service quality
4
Social Web
4
Brand image
3
Digitalisierung
3
Digitization
3
Einzelhandel
3
Emotion
3
Retail trade
3
Social media
3
Beschwerdemanagement
2
Complaint management
2
Confidence
2
Customer engagement
2
Customer value
2
more ...
less ...
Online availability
All
Undetermined
14
Free
2
Type of publication
All
Article
15
Book / Working Paper
2
Type of publication (narrower categories)
All
Article in journal
14
Aufsatz in Zeitschrift
14
Aufsatz im Buch
1
Aufsatzsammlung
1
Book section
1
Language
All
English
17
Author
All
Thaichon, Park
Han, Heesup
37
Gil Saura, Irene
24
Loureiro, Sandra Maria Correia
24
Prentice, Catherine
24
Homburg, Christian
22
Mattila, Anna S.
21
Svensson, Göran
20
Bauer, Hans H.
19
Hollebeek, Linda D.
19
Hyun, Sunghyup Sean
18
Bruhn, Manfred
17
Huber, Frank
17
Piller, Frank T.
17
Mittal, Vikas
16
Quach, Sara
16
Usman, Osly
16
Bilgihan, Anil
15
Harrigan, Paul
15
Rahman, Zillur
15
Rather, Raouf Ahmad
15
Verhoef, Peter C.
15
Wirtz, Bernd W.
15
Agnihotri, Raj
14
Balaji, M. S.
14
Bang, Nguyen
14
Itani, Omar S.
14
Japutra, Arnold
14
Khan, Imran
14
Klaus, Philipp
14
Roy, Sanjit
14
Wong, IpKin Anthony
14
Aksoy, Lerzan
13
Kim, Wansoo
13
Kumar, Vikas
13
Töpfer, Armin
13
Ahn, Jiseon
12
Casidy, Riza
12
Kumar, V.
12
Stock-Homburg, Ruth
12
more ...
less ...
Published in...
All
Asia Pacific journal of marketing and logistics
3
Australasian marketing journal : AMJ ; official journal of the Australia-New Zealand Marketing Academy (ANZMAC)
2
Journal of retailing and consumer services
2
Journal of strategic marketing
2
Services marketing quarterly
2
Developing digital marketing : relationship perspectives
1
Emerald insight
1
Journal of Contemporary Issues in Business and Government
1
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
1
Psychology & marketing
1
more ...
less ...
Source
All
ECONIS (ZBW)
17
Showing
1
-
10
of
17
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Chatbots in frontline services and customer experience : an anthropomorphism perspective
Nguyen Tuyet-Mai
;
Ferm, Lars-Erik Casper
;
Quach, Sara
; …
- In:
Psychology & marketing
40
(
2023
)
11
,
pp. 2201-2225
Persistent link: https://www.econbiz.de/10014432391
Saved in:
2
"Regions" as brands : an empirical validation of consumer-based brand equity framework and demonstration of cross-over effect
Bandyopadhyay, Argho
;
Hall, John
;
Wong, Ho Yin
; …
- In:
Asia Pacific journal of marketing and logistics
36
(
2024
)
2
,
pp. 457-479
Persistent link: https://www.econbiz.de/10014486751
Saved in:
3
Relationship outcomes following a service failure : the role of agent likability
Radu, Alexandru
;
Quach, Sara
;
Thaichon, Park
; …
- In:
Asia Pacific journal of marketing and logistics
35
(
2023
)
2
,
pp. 364-379
Persistent link: https://www.econbiz.de/10013553058
Saved in:
4
Collaboration, communication, support, and relationships in the context of e-commerce within the franchising sector
Kremez, Zhanna
;
Frazer, Lorelle
;
Quach, Sara
;
Thaichon, Park
- In:
Journal of strategic marketing
30
(
2022
)
2
,
pp. 137-159
Persistent link: https://www.econbiz.de/10013170054
Saved in:
5
The development and current trends of digital marketing and relationship marketing research
Le Dung
;
Nguyen Tuyet-Mai
;
Quach, Sara
;
Thaichon, Park
; …
- In:
Developing digital marketing : relationship perspectives
,
(pp. 1-18)
.
2021
Persistent link: https://www.econbiz.de/10012585544
Saved in:
6
Enhancing client loyalty of advertising agencies : the influence of creativity and inter-firm relationships
Levin, Elizabeth
;
Lobo, Antonio
;
Thaichon, Park
- In:
Journal of Contemporary Issues in Business and Government
22
(
2016
)
1
,
pp. 6-22
Persistent link: https://www.econbiz.de/10011941889
Saved in:
7
Value co-creation and social media : investigating antecedents and influencing factors in the U.S. retail banking industry
Casper Ferm, Lars-Erik
;
Thaichon, Park
- In:
Journal of retailing and consumer services
61
(
2021
),
pp. 1-12
Persistent link: https://www.econbiz.de/10012581891
Saved in:
8
Customer pre-participatory social media drivers and their influence on attitudinal loyalty within the retail banking industry : a multi-group analysis utilizing social exchange the...
Casper Ferm, Lars-Erik
;
Thaichon, Park
- In:
Journal of retailing and consumer services
61
(
2021
),
pp. 1-11
Persistent link: https://www.econbiz.de/10012581920
Saved in:
9
Guest editorial: technologies and relationship marketing
Thaichon, Park
;
Soutar, Geoffrey N.
;
Weaven, Scott
- In:
Australasian marketing journal : AMJ ; official journal …
29
(
2021
)
2
,
pp. 109-110
Persistent link: https://www.econbiz.de/10012668411
Saved in:
10
Customer participation in firm-initiated activities via social media : understanding the role of experiential value
Quach, Sara
;
Shao, Wei
;
Ross, Mitchell
;
Thaichon, Park
- In:
Australasian marketing journal : AMJ ; official journal …
29
(
2021
)
2
,
pp. 132-141
Persistent link: https://www.econbiz.de/10012668420
Saved in:
1
2
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->