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~person:"Thaichon, Park"
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Thaichon, Park
Heinemann, Gerrit
53
Hackl, Franz
27
Cavallo, Alberto
25
Jin, Ginger Zhe
22
Winter-Ebmer, Rudolf
22
Rabinovich, Elliot
20
Einav, Liran
19
Ghose, Anindya
19
Usman, Osly
19
Gallino, Santiago
18
Law, Chun Hung Roberts
18
Tan, Yong
17
Ba, Sulin
16
Bauer, Hans H.
16
Benbasat, Izak
16
Kalia, Prateek
16
Kollmann, Tobias
16
Levin, Jonathan
16
Martens, Bertin
16
Sundaresan, Neel
16
Alt, Rainer
15
Breugelmans, Els
15
Dennis, Charles
15
Duch-Brown, Néstor
15
Guo, Xiaolong
15
Kumar, Dr. Vinay
15
Kummer, Michael E.
15
Moreno, Antonio
15
Pavlou, Paul A.
15
Kukar-Kinney, Monika
14
Rudolph, Thomas
14
Skiera, Bernd
14
Baier, Daniel
13
Cebollada, Javier
13
Dwivedi, Yogesh Kumar
13
Hudetz, Kai
13
Liu, Yong
13
Schramm-Klein, Hanna
13
Viswanathan, Siva
13
Agrawal, David R.
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Journal of retailing and consumer services
3
Asia Pacific journal of marketing and logistics
2
Journal of consumer behaviour
2
Transforming relationship marketing : strategies and business models in the digital age
2
Australasian marketing journal
1
Australasian marketing journal : AMJ ; official journal of the Australia-New Zealand Marketing Academy (ANZMAC)
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The journal of personal selling & sales management : JPSSM
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ECONIS (ZBW)
12
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1
Exploring the role of omnichannel retailing technologies : future research directions
Thaichon, Park
;
Quach, Sara
;
Barari, Mojtaba
;
Nguyen …
- In:
Australasian marketing journal : AMJ ; official journal …
32
(
2024
)
2
,
pp. 162-177
Persistent link: https://www.econbiz.de/10014631686
Saved in:
2
What motivates consumers to be in line with online shopping? : a systematic literature review and discussion of future research perspectives
Srivastava, Abhinav
;
Thaichon, Park
- In:
Asia Pacific journal of marketing and logistics
35
(
2023
)
3
,
pp. 687-725
Persistent link: https://www.econbiz.de/10014285875
Saved in:
3
Price promotion in omnichannel retailing : how much is too much?
Quach, Sara
;
Barari, Mojtaba
;
Thaichon, Park
;
Moudrý, …
- In:
Asia Pacific journal of marketing and logistics
35
(
2023
)
1
,
pp. 198-213
Persistent link: https://www.econbiz.de/10013553045
Saved in:
4
Moving from multi-channel to omni-channel retailing : special issue introduction
Thaichon, Park
;
Phau, Ian
;
Weaven, Scott
- In:
Journal of retailing and consumer services
65
(
2022
),
pp. 1-3
Persistent link: https://www.econbiz.de/10013169698
Saved in:
5
The dark and bright side of online consumer behavior : editorial
Thaichon, Park
;
Hwa, Jacky Cheah Jun
;
Hiram Ting
- In:
Journal of consumer behaviour
21
(
2022
)
3
,
pp. 445-449
Persistent link: https://www.econbiz.de/10013275500
Saved in:
6
Special issue: the dark and bright side of online consumer behaviour
Thaichon, Park
(
ed.
);
Cheah, Jun-Hwa
(
ed.
);
Ting, Hiram
(
ed.
)
-
2022
Persistent link: https://www.econbiz.de/10013275517
Saved in:
7
Online retailing and relationship marketing : evolution and theoretical insights into online retailing and relationship marketing
Thaichon, Park
;
Liyanaarachchi, Gajendra
;
Ratten, Vanessa
; …
- In:
Transforming relationship marketing : strategies and …
,
(pp. 1-23)
.
2021
Persistent link: https://www.econbiz.de/10012318787
Saved in:
8
Online retailing and relationship marketing : the current landscape and future developments
Thaichon, Park
;
Dharmesti, Maria
;
Quach, Sara
; …
- In:
Transforming relationship marketing : strategies and …
,
(pp. 145-159)
.
2021
Persistent link: https://www.econbiz.de/10012318955
Saved in:
9
The effects of e-commerce on franchising : practical implications and models
Kremez, Zhanna
;
Frazer, Lorelle
;
Thaichon, Park
- In:
Australasian marketing journal
27
(
2019
)
3
,
pp. 158-168
Persistent link: https://www.econbiz.de/10012110326
Saved in:
10
Hybrid sales structures in the age of e-commerce
Thaichon, Park
;
Surachartkumtonkun, Jiraporn
;
Quach, Sara
; …
- In:
The journal of personal selling & sales management : JPSSM
38
(
2018
)
3
,
pp. 277-302
Persistent link: https://www.econbiz.de/10011963025
Saved in:
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