Pieniak, Zuzanna; Verbeke, Wim; Scholderer, Joachim - 2011
cultural differences in potential determinants of fish consumption: consumers’ knowledge and health-related beliefs, as well as …-related nutrition knowledge, positively, but only weakly, influenced fish consumption frequency. Subjective knowledge was found to be a … indirectly through knowledge, to explain fish consumption behavior. However, the path coefficients in the estimated model were …