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~person:"Vrontis, Demetris"
~subject:"E-commerce"
~subject:"Marketing management"
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E-commerce
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12
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5
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Vrontis, Demetris
Chaffey, Dave
11
Kollmann, Tobias
11
Fritz, Wolfgang
9
Dwivedi, Yogesh Kumar
8
Karjaluoto, Heikki
8
Law, Chun Hung Roberts
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Ratten, Vanessa
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Smith, Katherine Taken
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Theobald, Elke
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Wirtz, Bernd W.
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Martínez-López, Francisco J.
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Ozuem, Wilson
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Russo, Antonio
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Schumann, Jan Hendrik
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Thaichon, Park
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Agnihotri, Raj
5
Ahuja, Vandana
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Alleman, James H.
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Bourreau, Marc
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Einav, Liran
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Frost, Raymond
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Guo, Xiaolong
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Heinemann, Gerrit
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Ko, Eunju
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Lepkowska-White, Elzbieta
5
Levin, Jonathan
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Lobel Trong Thuy Tran
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Mathews, Shane
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Mero, Joel
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Mutum, Dilip S.
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Global business & economics review
1
Innovative business practices : prevailing a turbulent era
1
International journal of internet marketing and advertising : IJIMA
1
International journal of technology marketing : IJTMkt
1
Journal of marketing communications
1
Technological forecasting & social change : an international journal
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ECONIS (ZBW)
6
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1
Examining the role of social CRM capability in online marketing communication
Chatterjee, Sheshadri
;
Chaudhuri, Ranjan
;
Vrontis, Demetris
- In:
Journal of marketing communications
29
(
2023
)
2
,
pp. 118-136
Persistent link: https://www.econbiz.de/10014232467
Saved in:
2
The impact of e-service on hotels' booking : adjusted TAM framework for customers' intentions to book hotels online
Vrontis, Demetris
;
Massoud, Mazen
;
Dennaoui, Hassan
;
El …
- In:
Global business & economics review
26
(
2022
)
3
,
pp. 285-313
Persistent link: https://www.econbiz.de/10013193843
Saved in:
3
B2C smart retailing : a consumer-focused value-based analysis of interactions and synergies
Vrontis, Demetris
;
Thrassou, Alkis
;
Amirkhanpour, Monaliz
- In:
Technological forecasting & social change : an …
124
(
2017
),
pp. 271-282
Persistent link: https://www.econbiz.de/10011899385
Saved in:
4
Mobile marketing : a contemporary strategic perspective
Amirkhanpour, Monaliz
;
Vrontis, Demetris
;
Thrassou, Alkis
- In:
International journal of technology marketing : IJTMkt
9
(
2014
)
3
,
pp. 252-269
Persistent link: https://www.econbiz.de/10010490512
Saved in:
5
Mobile marketing : a new direct marketing promotional channel
Amirkhanpour, Monaliz
;
Vrontis, Demetris
- In:
Innovative business practices : prevailing a turbulent era
,
(pp. 342-370)
.
2013
Persistent link: https://www.econbiz.de/10011563784
Saved in:
6
Special issue: breaking the barriers : the role of the internet in the international marketing of SMEs
Vrontis, Demetris
(
contributor
)
-
2008
Persistent link: https://www.econbiz.de/10003652433
Saved in:
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