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~person:"Wang, Bin"
~subject:"Consumer behaviour"
~type_genre:"Aufsatz in Zeitschrift"
~type_genre:"Bibliografie enthalten"
~type_genre:"Government document"
~type_genre:"Konferenzbeitrag"
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Wang, Bin
Law, Chun Hung Roberts
9
Benbasat, Izak
8
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7
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7
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International journal of services and standards
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Journal of retailing and consumer services
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ECONIS (ZBW)
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1
Increase hedonic products purchase intention through livestreaming : the mediating effects of mental imagery quality and customer trust
Wang, Bin
;
Xie, Fengyuan
;
Kandampully, Jay
;
Wang, Jin
- In:
Journal of retailing and consumer services
69
(
2022
),
pp. 1-16
Persistent link: https://www.econbiz.de/10013401654
Saved in:
2
A comparison of consumer reviews on the sales of experience and search goods
Wang, Bin
- In:
International journal of services and standards
8
(
2013
)
4
,
pp. 332-346
Persistent link: https://www.econbiz.de/10010339861
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