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~person:"Wansink, Brian"
~subject:"Brand image"
~subject:"Produktgestaltung"
~subject:"Verpackung"
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Brand image
Produktgestaltung
Verpackung
Packaging
5
Consumption theory
2
Ernährung
2
Konsumtheorie
2
Nutrition
2
Behavioral economics
1
Consumer acceptance
1
Consumer behaviour
1
Decision
1
Eating
1
Entscheidung
1
Ernährungsindustrie
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Food consumption
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Food industry
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Game theory
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Gesundheit
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behavioral economics
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bio-packaging
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biodegradable
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edible food wrapper
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edible packaging
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food packaging
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Wansink, Brian
Spence, Charles
9
Orth, Ulrich R.
6
Kauppinen-Räisänen, Hannele
5
Michaelis, Peter
5
Velasco, Carlos
5
Bortfeldt, Andreas
4
Deng, Xiaoyan
4
Grefermann, Klaus
4
Pålsson, Henrik
4
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3
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3
Chandon, Pierre
3
Clement, Jesper
3
Eckhardt, Thordis
3
Feess, Eberhard
3
Hellström, Daniel
3
Karmasin, Helene
3
Khan, Huda
3
Krishna, Aradhna
3
Lee, Richard
3
Lockshin, Larry
3
Lunardo, Renaud
3
MacLachlan, Douglas L.
3
Petit, Olivia
3
Röck, Werner
3
Scholl, Armin
3
Simms, Chris
3
Speece, Mark
3
Steger, Ulrich
3
Trott, Paul
3
Van Kerckhove, Anneleen
3
Vliet, André van
3
Weiland, Raimund
3
Wäscher, Gerhard
3
Zhang, Dan
3
Adam, Muhammad Amir
2
Aghdaie, Fathollah Amiri
2
Ahlheim, Michael
2
Ali, Kamran
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Discussion paper / Tinbergen Institute
1
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
1
Journal of food products marketing
1
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
1
Report / Marketing Science Institute
1
Report / Marketing Science Institute / Marketing Science Institute
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TRACE discussion papers / Tinbergen Institute
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ECONIS (ZBW)
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1
Making it part of the package : edible packaging is more acceptable to young consumers when it is integrated with food
Cheek, Kristin Aldred
;
Wansink, Brian
- In:
Journal of food products marketing
23
(
2017
)
6
,
pp. 723-732
Persistent link: https://www.econbiz.de/10011799750
Saved in:
2
Slim by design or by willpower? : replies to Hermand and Polivy and to Roberto, Pomeranz, and Fisher
Wansink, Brian
;
Chandon, Pierre
- In:
Journal of consumer psychology : JCP : the official …
24
(
2014
)
3
,
pp. 446-451
Persistent link: https://www.econbiz.de/10010403172
Saved in:
3
Commentaries and rejoinder to "Marketing of vice goods : a strategic analysis of the package size decision" by Sanjay Jain
Rao, Ram C.
;
Wansink, Brian
- In:
Marketing science : the marketing journal of the …
31
(
2012
)
1
,
pp. 52-58
Persistent link: https://www.econbiz.de/10009511629
Saved in:
4
How and why package's size influences usage volume
Wansink, Brian
-
1995
Persistent link: https://www.econbiz.de/10000902066
Saved in:
5
How and why package size influences usage volume
Wansink, Brian
-
1994
Persistent link: https://www.econbiz.de/10000888163
Saved in:
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