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~person:"Warnaby, Gary"
~subject:"City/urban environment"
~subject:"Markenartikel"
~subject:"Service-dominant logic"
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Mobility, marketing, and the experience of the city
Warnaby, Gary
;
Parker, Christopher J.
- In:
Handbook on place branding and marketing
,
(pp. 203-218)
.
2017
Persistent link: https://www.econbiz.de/10011685173
Saved in:
2
Marketing the "city of smells"
Henshaw, Victoria
;
Medway, Dominic
;
Warnaby, Gary
; …
- In:
Marketing theory
16
(
2016
)
2
,
pp. 153-170
Persistent link: https://www.econbiz.de/10011495031
Saved in:
3
Towards a service-dominant place marketing logic
Warnaby, Gary
- In:
Marketing theory
9
(
2009
)
4
,
pp. 403-423
Persistent link: https://www.econbiz.de/10003920653
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