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~person:"Wyer, Robert S."
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Search: person:"Robert S. Wyer Jr."
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Consumer behaviour
29
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29
Experiment
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4
Hong Kong
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Wyer, Robert S.
Xu, Alison Jing
8
Wyer Jr, Robert S.
7
Robert S. Wyer Jr.
6
Adaval, Rashmi
5
Park, Jongwon
5
Shen, Hao
5
Huang, Xun Irene
4
Wan, Lisa C.
4
Wyer Jr, Robert S
4
Wyer Jr., Robert S
4
Hui, Michael K.
3
Jia, Yanli
3
Briley, Donnel A
2
Briley, Donnel A.
2
Cai, Fengyan
2
Hong, Sung-Tai
2
Huang, Yunhui
2
Huang, Zhongqiang Tak
2
Hung, Iris W.
2
Jiang, Yuwei
2
Kim, Yeung-Jo
2
Shrum, L J
2
Steinhart, Yael
2
Briley, Donnel
1
Chen, Fangyuan
1
Chen, Yunqing
1
Dai, Xianchi
1
Dong, Ping
1
Fong, Candy P. S.
1
Gao, Leilei
1
Ho, Cony M.
1
Hong, Sung-tai
1
Hou, Yuansi
1
Hui, Michael K
1
Janiszewski, Chris A.
1
Kardes, Frank R.
1
Kim, Yeung-jo
1
Kwan, Canice M. C.
1
Lee, Hyun-Jung
1
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Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
13
Journal of consumer research : JCR ; an interdisciplinary bimonthly
11
Journal of marketing research : JMR
5
Psychology & marketing
3
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
2
Applying social cognition to consumer-focused strategy : [papers presented at the 23rd annual Advertising and Consumer Psychology Conference, which was held on May 21-23, 2004, in Montréal, Canada]
1
Handbook of consumer psychology
1
Harvard-Business-Manager : das Wissen der Besten
1
International journal of consumer studies
1
Journal of business research : JBR
1
Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan
1
Marketing letters : a journal of research in marketing
1
Organizational behavior and human decision processes : a journal of fundamental research and theory in applied psychology
1
Social psychology of consumer behavior
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The Routledge companion to consumer behavior
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ECONIS (ZBW)
44
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1
It's ok to think in a bad way : how state optimism and pessimism influence risk-taking
Ho, Cony M.
;
Wyer, Robert S.
- In:
International journal of consumer studies
47
(
2023
)
2
,
pp. 801-811
Persistent link: https://www.econbiz.de/10014250628
Saved in:
2
How the interplay of variety and processing strategy affects calorie estimates
Shen, Liang
;
Cai, Fengyan
;
Wyer, Robert S.
- In:
Journal of business research : JBR
147
(
2022
),
pp. 97-107
Persistent link: https://www.econbiz.de/10013271478
Saved in:
3
The effect of control deprivation on consumers' adoption of no-pain, no-gain principle
Jia, Yanli
;
Wyer, Robert S.
- In:
International journal of research in marketing : IJRM ; …
39
(
2022
)
3
,
pp. 678-698
Persistent link: https://www.econbiz.de/10013399591
Saved in:
4
The recall and use of narratives as declarative and procedural consumer knowledge
Wyer, Robert S.
;
Tao, Tao
- In:
The Routledge companion to consumer behavior
,
(pp. 99-117)
.
2020
Persistent link: https://www.econbiz.de/10012316128
Saved in:
5
Technical nomenclature, everyday language, and consumer inference
Wu, Ruomeng
;
Shah, Esta D.
;
Kardes, Frank R.
;
Wyer, …
- In:
Marketing letters : a journal of research in marketing
31
(
2020
)
2/3
,
pp. 299-310
Persistent link: https://www.econbiz.de/10012301471
Saved in:
6
The influence of social crowding on brand attachment
Huang, Xun Irene
;
Huang, Zhongqiang Tak
;
Wyer, Robert S.
- In:
Journal of consumer research : JCR ; an …
44
(
2018
)
5
,
pp. 1068-1084
Persistent link: https://www.econbiz.de/10011844011
Saved in:
7
The contrasting influences of incidental anger and fear on responses to a service failure
Su, Lei
;
Wan, Lisa C.
;
Wyer, Robert S.
- In:
Psychology & marketing
35
(
2018
)
9
,
pp. 666-675
Persistent link: https://www.econbiz.de/10011970127
Saved in:
8
The effects of physical distance from a brand extension on the impact of brand-extension fit
Huang, Yunhui
;
Jia, Yanli
;
Wyer, Robert S.
- In:
Psychology & marketing
34
(
2017
)
1
,
pp. 59-69
Persistent link: https://www.econbiz.de/10011637210
Saved in:
9
Competing for attention : the effects of jealousy on preference for attention-grabbing products
Huang, Xun Irene
;
Dong, Ping
;
Wyer, Robert S.
- In:
Journal of consumer psychology : JCP : the official …
27
(
2017
)
2
,
pp. 171-181
Persistent link: https://www.econbiz.de/10011707326
Saved in:
10
Hesitant to label, yet quick to judge : how cultural mindsets affect the accessibility of stereotypic knowledge when concepts of the elderly are primed
Saluja, Geetanjali
;
Adaval, Rashmi
;
Wyer, Robert S.
- In:
Organizational behavior and human decision processes : …
143
(
2017
),
pp. 23-38
Persistent link: https://www.econbiz.de/10011791569
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