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~person:"Zerfaß, Ansgar"
~subject:"Führungskräfte"
~type_genre:"Article in journal"
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Führungskräfte
Public relations
14
Öffentlichkeitsarbeit
14
Communication
9
Internal communication
9
Interne Kommunikation
9
Kommunikation
9
Communication management
5
Corporate communications
5
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3
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Performance-Messung
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CEO communication
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Communication goals
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Corporate Social Responsibility
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Zerfaß, Ansgar
Lee, Yeunjae
5
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4
Mayfield, Milton
4
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3
Liu, Baixiao
3
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Corporate communications : an international journal
2
Journal of communication management : an international journal
1
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ECONIS (ZBW)
3
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1
Strengthening the role of
communication
departments : a framework for positioning
communication
departments at the top of and throughout organizations
Brockhaus, Jana
;
Zerfaß, Ansgar
- In:
Corporate communications : an international journal
27
(
2022
)
1
,
pp. 53-70
Persistent link: https://www.econbiz.de/10012798014
Saved in:
2
Managing CEO
communication
and positioning : a cross-national study among corporate
communication
leaders
Zerfaß, Ansgar
;
Verčič, Dejan
;
Wiesenberg, Markus
- In:
Journal of communication management : an international …
20
(
2016
)
1
,
pp. 37-55
Persistent link: https://www.econbiz.de/10011540077
Saved in:
3
Corporate communications from the CEO’s perspective : how top executives conceptualize and value strategic
communication
Zerfaß, Ansgar
;
Sherzada, Muschda
- In:
Corporate communications : an international journal
20
(
2015
)
3
,
pp. 291-309
Persistent link: https://www.econbiz.de/10011401366
Saved in:
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