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~source:"econis"
~subject:"Advertising effects"
~subject:"Customer satisfaction"
~type_genre:"Aufsatzsammlung"
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Essays on customer satisfaction, pricing strategies, and sustainable purchasing behavior in the insurance industry
Jahnert, Jonas Raphael
-
2023
Persistent link: https://www.econbiz.de/10014286128
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2
Consumers' decision-making and satisfaction in the center of mass customization systems in the automotive industry
Hasenmaile-Aspin, Johanna
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2022
Persistent link: https://www.econbiz.de/10013349235
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3
"Experience" in service : reconstructing an elusive concept through a multi-method triangulation
Fischer, Lukas
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2021
Persistent link: https://www.econbiz.de/10012653558
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4
Essays on customer engagement strategies and tactics in business and consumer markets
Berkmann, Manuel
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2020
Persistent link: https://www.econbiz.de/10012298430
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5
Schlüsselwerke der Werbeforschung
Meitz, Tino Georg Konrad
(
ed.
);
Borchers, Nils S.
(
ed.
); …
-
2022
Persistent link: https://www.econbiz.de/10012695685
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6
Consumer experience management and customer journeys in tourism, hospitality and events
Taheri, Babak
(
ed.
);
Prayag, Girish
(
ed.
); …
-
2021
Persistent link: https://www.econbiz.de/10013209424
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7
Understanding antecedents and outcomes of private label brand choice : an empirical analysis in a multichannel context
Lukner, Stefanie
-
2021
Persistent link: https://www.econbiz.de/10013260157
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8
An empirical analysis of digital customer brand engagement : examining consumer perceptions, attitudes, and brand outcomes in the digital world
Pitz, Julia
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2020
Persistent link: https://www.econbiz.de/10012876097
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9
Exploring consumers' curiosity : essays on the influence of curiosity on consumer behavior
Daume, Jana
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2020
Persistent link: https://www.econbiz.de/10012404638
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10
The Routledge handbook of consumer behaviour in hospitality and tourism
Dixit, Saurabh Kumar
(
ed.
)
-
2020
-
First issued in paperback
Persistent link: https://www.econbiz.de/10012597044
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