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Ambler, Tim
57
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6
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3
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International journal of advertising : the quarterly review of marketing communications
10
Business strategy review
6
ADMAP : for decisionmakers in advertising, marketing, media, planning & research
5
Journal of marketing management : MM
5
Marketing management : a quarterly business management publication of the American Marketing Association
4
Journal of marketing
3
MSI reports : working paper series
3
International journal of business performance management
2
International marketing review
2
Journal of advertising research
2
Asia Pacific journal of management : APJM ; a publication of the Faculty of Business Administration, National University of Singapore
1
Australian journal of management
1
European management journal : publ. twice a year for the Scottish Business School
1
Industrial marketing management : the international journal for industrial and high-tech firms
1
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
1
Journal of marketing research : JMR
1
Journal of strategic marketing
1
Management decision : MD
1
Marketing : monthly magazine of the Institute of Marketing
1
Marketing Review St. Gallen : die neue Thexis-Marketingfachzeitschrift für Theorie und Praxis
1
Marketing intelligence & planning
1
Marketing research : a magazine of management and applications
1
Psychology & marketing
1
Sloan management review
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Thexis : Fachzeitschrift für Marketing ; Fachzeitschrift für Marketing des Instituts für Marketing und Handel an der Universität St. Gallen
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OLC EcoSci
ECONIS (ZBW)
35
RePEc
7
USB Cologne (EcoSocSci)
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USB Cologne (business full texts)
1
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BRAND PORTFOLIOS - A cocktail of opportunity - Recession is not the time to trim brand portfolios, but to expand them, to take advantage of changing consumer behaviours, as example...
Ambler, Tim
- In:
ADMAP : for decisionmakers in advertising, marketing, …
(
2011
),
pp. 18-20
Persistent link: https://www.econbiz.de/10009186420
Saved in:
2
Managing the Marketing Metrics Portfolio - While there's no shortage of metrics, putting together the best portfolio of metrics can be a challenge
Clark, Bruce
;
Ambler, Tim
- In:
Marketing management : a quarterly business management …
20
(
2011
)
3
,
pp. 16-22
Persistent link: https://www.econbiz.de/10009341445
Saved in:
3
Marshall Sponder - Social Media Analytics
Ambler, Tim
- In:
International journal of advertising : the quarterly …
30
(
2011
)
5
,
pp. 915-915
Persistent link: https://www.econbiz.de/10009806783
Saved in:
4
Debate — Who's messing with whose mind? Whose minds are messed up? A response to Nairn and Fine
Ambler, Tim
- In:
International journal of advertising : the quarterly …
27
(
2008
)
5
,
pp. 885
Persistent link: https://www.econbiz.de/10008148132
Saved in:
5
Assessing marketing performance: don't settle for a silver metric
Ambler, Tim
;
Roberts, John H.
- In:
Journal of marketing management : MM
24
(
2008
)
7-8
,
pp. 733-750
Persistent link: https://www.econbiz.de/10008111478
Saved in:
6
Powers of Persuasion: The Inside Story of British Advertising
Fletcher, Winston
;
Ambler, Tim
- In:
International journal of advertising : the quarterly …
27
(
2008
)
4
,
pp. 667
Persistent link: https://www.econbiz.de/10008112550
Saved in:
7
What will neuroscience do for advertisers? Is brain-scanning the answer to marketers' prayers? Not yet, but the potential is there -- Sometime in the future.
Ambler, Tim
- In:
ADMAP : for decisionmakers in advertising, marketing, …
(
2008
),
pp. 24-26
Persistent link: https://www.econbiz.de/10007906601
Saved in:
8
Assessing marketing performance: don't settle for a silver metric
Ambler, Tim
;
Roberts, John
- In:
Journal of marketing management : MM
24
(
2008
)
7
,
pp. 733-751
Persistent link: https://www.econbiz.de/10008416637
Saved in:
9
Narrating the real corporate story
Ambler, Tim
;
Neely, Andy
- In:
Business strategy review
19
(
2008
)
2
,
pp. 28-32
Persistent link: https://www.econbiz.de/10008043995
Saved in:
10
The Sage Handbook of Advertising
Tellis, Gerard
;
Ambler, Tim
;
Elliott, Richard
- In:
International journal of advertising : the quarterly …
27
(
2008
)
2
,
pp. 341
Persistent link: https://www.econbiz.de/10008124612
Saved in:
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