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Yin, Eden
9
Tellis, Gerard J.
6
Niraj, Rakesh
4
Stremersch, Stefan
2
Bao, Yongjian
1
Bell, Simon
1
Brown, Jennifer
1
Johnson, Joseph
1
Morgan, John
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Ratchford, Brian T.
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Journal of international marketing
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1
MIT sloan management review
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OLC EcoSci
ECONIS (ZBW)
27
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1
HOW QUALITY DRIVES THE RISE AND FALL OF HIGH-TECH PRODUCTS
Tellis, Gerard J
;
Yin, Eden
;
Niraj, Rakesh
- In:
MIT sloan management review
52
(
2011
)
4
,
pp. 14-16
Persistent link: https://www.econbiz.de/10009180068
Saved in:
2
Does quality win? : competing against an entrenched market leader in high-tech markets
Tellis, Gerard J.
;
Yin, Eden
;
Niraj, Rakesh
- In:
GfK marketing intelligence review
2
(
2010
)
2
,
pp. 8-15
Persistent link: https://www.econbiz.de/10009893816
Saved in:
3
Commentaries and Rejoinder to "Does Quality Win? Network Effects Versus Quality in High-Tech Markets"
Ratchford, Brian T.
;
Shugan, Steven M.
;
Reibstein, David J.
- In:
Journal of marketing research : JMR
46
(
2009
)
2
,
pp. 150-162
Persistent link: https://www.econbiz.de/10008226433
Saved in:
4
Does Quality Win? Network Effects Versus Quality in High-Tech Markets
Tellis, Gerard J.
;
Yin, Eden
;
Niraj, Rakesh
- In:
Journal of marketing research : JMR
46
(
2009
)
2
,
pp. 135-149
Persistent link: https://www.econbiz.de/10008226434
Saved in:
5
Persistence and Learning: Success Factors of Taiwanese Firms in International Markets
Johnson, Joseph
;
Yin, Eden
;
Tsai, Hueiting
- In:
Journal of international marketing
17
(
2009
)
3
,
pp. 39-54
Persistent link: https://www.econbiz.de/10008284260
Saved in:
6
Global Consumer Innovativeness: Cross-Country Differences and Demographic Commonalities
Tellis, Gerard J.
;
Yin, Eden
;
Bell, Simon
- In:
Journal of international marketing
17
(
2009
)
2
,
pp. 1-22
Persistent link: https://www.econbiz.de/10008250775
Saved in:
7
The Acquisition of Tacit Knowledge in China: An Empirical Analysis of the 'Supplier-side Individual Level' and 'Recipient-side' Factors
Yin, Eden
;
Bao, Yongjian
- In:
Management international review : mir ; journal of …
46
(
2006
)
3
,
pp. 327-348
Persistent link: https://www.econbiz.de/10007267698
Saved in:
8
D MODELING AND SYSTEMS ANALYSIS - The international takeoff of new products: The role of economics, culture, and country innovativeness Dz:170
Tellis, Gerard J.
;
Stremersch, Stefan
;
Yin, Eden
- In:
Operations research, Management science : OR MS ; the …
44
(
2004
)
2
,
pp. 165-166
Persistent link: https://www.econbiz.de/10006504289
Saved in:
9
The International Takeoff of New Products: The Role of Economics, Culture, and Country Innovativeness - Do new products take off at consistently different times in different countr...
Tellis, Gerard J.
;
Stremersch, Stefan
;
Yin, Eden
- In:
Marketing science : the marketing journal of the …
22
(
2003
)
2
,
pp. 188-208
Persistent link: https://www.econbiz.de/10006887964
Saved in:
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