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113
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Doing business in emerging markets
Cavusgil, Salih Tamer
;
Ghauri, Pervez N.
;
Akcal, Ayse A.
-
2013
-
2. ed.
Persistent link: https://www.econbiz.de/10009694919
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2
International marketing strategy : analysis, development and implementation
Doole, Isobel
;
Lowe, Robin
-
2012
-
6. ed.
Persistent link: https://www.econbiz.de/10009634866
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3
Global marketing : a decision-oriented approach
Hollensen, Svend
-
2007
-
4. ed.
Persistent link: https://www.econbiz.de/10004882203
Saved in:
4
International marketing : strategy and management
Gilligan, Colin
;
Hird, Martin
-
2013
-
[Nachdr.]
Persistent link: https://www.econbiz.de/10009694850
Saved in:
5
International marketing
Baack, Daniel W.
;
Harris, Eric G.
;
Baack, Donald
-
2013
Persistent link: https://www.econbiz.de/10009543907
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6
Global brand strategy : unlocking branding potential across countries, cultures & markets
Van Gelder, Sicco
-
2005
Persistent link: https://www.econbiz.de/10004861473
Saved in:
7
Marketing management : a cultural perspective
Peñaloza, Lisa
(
contributor
)
-
2012
Persistent link: https://www.econbiz.de/10009635490
Saved in:
8
Global marketing management : changes, new challenges, and strategies
Lee, Kiefer
;
Carter, Steve
-
2012
-
3. ed.
Persistent link: https://www.econbiz.de/10009528007
Saved in:
9
In your face : how American marketing excess fuels Anti-Americanism
Johansson, Johny K.
-
2004
-
1. print.
Persistent link: https://www.econbiz.de/10004241290
Saved in:
10
The global market : developing a strategy to manage across borders
Quelch, John Anthony
(
contributor
)
-
2004
Persistent link: https://www.econbiz.de/10004396934
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