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~subject:"Advertising effects"
~subject:"Marketing management"
~type_genre:"Fallstudie"
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Journal of small business and entrepreneurship : JSBE ; the journal of the Canadian Council for Small Business and Entrepreneurship
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ECONIS (ZBW)
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Case study : embodied virtual agents ; an analysis on reasons for failure
Mimoun, Mohammed Slim Ben
;
Poncin, Ingrid
;
Garnier, Marion
- In:
Journal of retailing and consumer services
19
(
2012
)
6
,
pp. 605-612
Persistent link: https://www.econbiz.de/10009655501
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2
The website as an integrated marketing tool : an exploratory study of French wine producers
Gurău, Călin
;
Duquesnois, Franck
- In:
Journal of small business and entrepreneurship : JSBE ; …
24
(
2011
)
1
,
pp. 17-28
Persistent link: https://www.econbiz.de/10008987960
Saved in:
3
Website communication and business relationships : matches and mismatches
Golik Klanac, Nataša
- In:
Journal of business market management : jbm
3
(
2009
)
2
,
pp. 115-128
Persistent link: https://www.econbiz.de/10003845015
Saved in:
4
Ganzheitliche Marketingkommunikation im Internet : der Weg zur erfolgreichen Homepage
Hartmann, Thomas
-
2006
Persistent link: https://www.econbiz.de/10003356181
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