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~subject:"B-to-B-Marketing"
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B-to-B-Marketing
Beziehungsmarketing
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Buyer-seller relationships
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Vidal, David
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Fenneteau, Hervé
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European journal of marketing : EJM
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Journal of business-to-business marketing
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The journal of business & industrial marketing
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Should I stay or should I go? : Customers’ reactions faced with the deterioration of a business relationship
Vidal, David
;
Fenneteau, Hervé
;
Paché, Gilles
- In:
The journal of business & industrial marketing
31
(
2016
)
1
,
pp. 47-58
Persistent link: https://www.econbiz.de/10011539323
Saved in:
2
Eye for eye : examining retaliation in business-to-business relationships
Vidal, David
- In:
European journal of marketing : EJM
48
(
2014
)
1/2
,
pp. 47-67
Persistent link: https://www.econbiz.de/10010344386
Saved in:
3
Does loyalty make customers blind? : the impact of relationship quality on channel members' attributions and behaviors following negative critical incidents
Vidal, David
- In:
Journal of business-to-business marketing
19
(
2012
)
2
,
pp. 97-128
Persistent link: https://www.econbiz.de/10009564525
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