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~subject:"B-to-B-Marketing"
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B-to-B-Marketing
India
96,965
Indien
90,111
Wirtschaftswachstum
4,508
Economic growth
4,482
China
4,385
Entwicklung
3,057
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3,009
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2,773
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2,722
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2,645
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2,566
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2,553
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2,546
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2,538
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2,438
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2,414
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2,269
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2,142
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2,136
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2,102
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2,098
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2,074
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2,064
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2,051
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2,029
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1,886
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1,862
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1,848
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KMU
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29
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9
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23
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7
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7
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36
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2
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Adhikari, Atanu
3
Sarkar, Soumya
3
Buvaneswari, P. S.
2
Malik, Ashish
2
Mishra, Prashant
2
Ray, Subhasis
2
Shanthi, R.
2
Suganya, M. P.
2
Aeron, Prageet
1
Alexander, Jacob
1
Bhattacharjee, Titas
1
Blumenfeld, Stephen B.
1
Chapa, Sindy
1
Chatterjee, Sheshadri
1
Chaudhuri, Ranjan
1
Cortes, Angelica C.
1
Dania, Akash
1
Das, Bacchu Kumar
1
Dash, Mihir
1
Dong, Xiaodan
1
Ellis, Nick
1
Farooqi, Rahela
1
Granot, Elad
1
Gupta, Hitesh
1
Gupta, S. L.
1
Havaldar, Krishna K.
1
Ivens, Björn Sven
1
Jain, Rekha
1
Jatarya, Pankaj Kumar
1
Javalgi, Rajshekhar G.
1
Kadam, Nayan
1
Kamtikar, Sachin M.
1
Karantha, Manjunatha Prasad
1
Khanna, Kamini
1
Kumar, Nishant
1
Lakshmipathi, B. T.
1
Madhan, Kumar
1
Manohar
1
Mantrala, Murali K.
1
Mohan, P.
1
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International Conference on Innovative Trends in Business Practices for Sustainable Development <2016, Chennai>
2
University of Madras / Department of Commerce
2
Published in...
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The journal of business & industrial marketing
5
Industrial marketing management : the international journal for industrial and high-tech firms
3
Analyzing the strategic role of social networking in firm growth and productivity
1
Bochumer Schriften zur Entwicklungsforschung und Entwicklungspolitik
1
Brand management in emerging markets : theories and practice
1
Brand research : [an outcome of the second International Conference on Brand Management]
1
Corporate reputation review : an international journal
1
Cross cultural & strategic management
1
Digitalization of decentralized supply chains during global crises
1
Field guide to case study research in business-to-business marketing and purchasing
1
Finance India : the quarterly journal of Indian Institute of Finance
1
Focus : journal of international business
1
Global business review
1
Hamburger Schriften zur Marketingforschung
1
Innovations in the Industrial Internet of Things (IIoT) and smart factory
1
International business and economics research journal
1
International journal of Indian culture and business management
1
International journal of e-business research : an official publication of the Information Resources Management Association
1
International journal of globalisation and small business : IJGSB
1
International journal of procurement management
1
Journal of business research : JBR
1
Journal of global operations and strategic sourcing
1
Journal of strategic marketing
1
Knowledge management research & practice : KMRP
1
Management/business for professionals
1
South Asian journal of business studies
1
Springer eBook Collection
1
SpringerLink / Bücher
1
Strategic marketing cases in emerging markets
1
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ECONIS (ZBW)
38
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1
Analysing the interactions of sustainability practices and financial performance on business-to-business buying behaviour in Indian manufacturing industry : a graph-theoretic appro...
Saxena, Mohit
;
Seth, Nitin
- In:
Journal of global operations and strategic sourcing
16
(
2023
)
1
,
pp. 90-117
Persistent link: https://www.econbiz.de/10014246167
Saved in:
2
The cultural factors in global account management : the case of Indian buyers and German suppliers
Kadam, Nayan
;
Niersbach, Barbara
;
Ivens, Björn Sven
- In:
The journal of business & industrial marketing
38
(
2023
)
2
,
pp. 353-366
Persistent link: https://www.econbiz.de/10013539270
Saved in:
3
The inverted curvilinear effects of business relationships on institutional success : the moderating role of global role complexity
Sharma, Revti Raman
;
Raskovic, Matevz
;
Singh, Balwinder
- In:
Cross cultural & strategic management
29
(
2022
)
1
,
pp. 1-23
Persistent link: https://www.econbiz.de/10012796733
Saved in:
4
An analysis of B2B consumers of Cement Brands in Mumbai
Patil, D. Y.
;
Khanna, Kamini
;
Ravishankar
- In:
Finance India : the quarterly journal of Indian …
36
(
2022
)
1
,
pp. 297-308
Persistent link: https://www.econbiz.de/10013349064
Saved in:
5
Examining the industrial buying behavior in Indian market : from behavior and cultural perspective for B2B buyers and suppliers
Chatterjee, Sheshadri
;
Chaudhuri, Ranjan
;
Vrontis, Demetris
- In:
Journal of business research : JBR
151
(
2022
),
pp. 86-99
Persistent link: https://www.econbiz.de/10013459145
Saved in:
6
A model for lead conversions through cold calling in startup B2B services firms in India : a sense-making derivation
Raj, Abishek Santhosh
;
Shagirbasha, Shameem
;
Madhan, Kumar
- In:
South Asian journal of business studies
11
(
2022
)
3
,
pp. 370-384
Persistent link: https://www.econbiz.de/10013373024
Saved in:
7
Digital, decentralized supply chain and its implication for B2B marketing : a case study from the Indian medical equipment industry
Ray, Subhasis
- In:
Digitalization of decentralized supply chains during …
,
(pp. 46-63)
.
2021
Persistent link: https://www.econbiz.de/10012601440
Saved in:
8
Implication of predictive maintenance for industrial marketing : a case study from the air compressor industry
Ray, Subhasis
- In:
Innovations in the Industrial Internet of Things (IIoT) …
,
(pp. 231-243)
.
2021
Persistent link: https://www.econbiz.de/10012484335
Saved in:
9
Trusting suppliers from different cultures : an empirical study of Indian customers
Sharma, Neeru
- In:
International journal of Indian culture and business …
19
(
2019
)
3
,
pp. 281-302
Persistent link: https://www.econbiz.de/10012145959
Saved in:
10
Business to business relationship management in flexible packaging industry of Bangladesh
Das, Bacchu Kumar
;
Sharma, Sandhir
- In:
Focus : journal of international business
6
(
2019
)
2
,
pp. 85-98
Persistent link: https://www.econbiz.de/10012314031
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