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~subject:"Bibliometrics"
~subject:"Brand image"
~subject:"brand usage intention"
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Search: "International journal of consumer studies"
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brand usage intention
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International journal of consumer studies
108
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ECONIS (ZBW)
108
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1
Virtual reality : a review and a new framework for integrated adoption
Fares, Omar H.
;
Aversa, Joseph
;
Lee, Seung Hwan Mark
; …
- In:
International journal of consumer studies
48
(
2024
)
2
,
pp. 1-26
Persistent link: https://www.econbiz.de/10014531682
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2
The influence of self-brand connection on consumer reactions to symbolic incongruency and perceived betrayal
Sayin, Eda
;
Gürhan-Canli, Zeynep
- In:
International journal of consumer studies
48
(
2024
)
2
,
pp. 1-16
Persistent link: https://www.econbiz.de/10014531536
Saved in:
3
Impulse buying : a systematic literature review and future research directions
Redine, Artem
;
Deshpande, Sameer
;
Jebarajakirthy, Charles
; …
- In:
International journal of consumer studies
47
(
2023
)
1
,
pp. 3-41
Persistent link: https://www.econbiz.de/10014246593
Saved in:
4
Because it is brand new! : recency heuristic for product innovativeness evaluation
Min, Bora
- In:
International journal of consumer studies
47
(
2023
)
3
,
pp. 1023-1041
Persistent link: https://www.econbiz.de/10014250675
Saved in:
5
The visual naturalness effect : impact of natural logos on brand personality perception
Chen, Tingting
;
Wu, Zhanyong
;
Hu, Long
;
Jia, Qingcheng
- In:
International journal of consumer studies
47
(
2023
)
4
,
pp. 1351-1363
Persistent link: https://www.econbiz.de/10014325975
Saved in:
6
How do controversial foreign country images affect consumers?
Ortega Egea, José Manuel
;
García-de-Frutos, Nieves
- In:
International journal of consumer studies
47
(
2023
)
5
,
pp. 1927-1949
Persistent link: https://www.econbiz.de/10014335652
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7
Social cynicism, greenwashing, and trust in green clothing brands
Policarpo, Manoela Costa
;
Apaolaza, Vanessa
;
Hartmann, …
- In:
International journal of consumer studies
47
(
2023
)
5
,
pp. 1950-1961
Persistent link: https://www.econbiz.de/10014335655
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8
Device-mediated customer behaviour on the internet : a systematic literature review
Wolf, Lukas
- In:
International journal of consumer studies
47
(
2023
)
6
,
pp. 2270-2304
Persistent link: https://www.econbiz.de/10014427281
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9
The role of intangible attributes of luxury brands for signalling status : a systematic literature review
Fuentes, Humberto
;
Vera, Jorge
;
Kolbe, Diana
- In:
International journal of consumer studies
47
(
2023
)
6
,
pp. 2747-2766
Persistent link: https://www.econbiz.de/10014427398
Saved in:
10
The evolving direct-to-consumer retail model : a review and research agenda
McKee, Samantha
;
Sands, Sean
;
Pallant, Jason Ian
; …
- In:
International journal of consumer studies
47
(
2023
)
6
,
pp. 2816-2842
Persistent link: https://www.econbiz.de/10014427405
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