//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~subject:"Brand image"
~subject:"Entrepreneurship"
~subject:"Export marketing"
~type_genre:"Article in journal"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"SME marketing"
Narrow search
Delete all filters
| 4 applied filters
Year of publication
From:
To:
Subject
All
Brand image
Entrepreneurship
Export marketing
SME marketing
34
KMU-Marketing
24
KMU
15
SME
15
Entrepreneurship approach
8
Marketing management
8
Marketingmanagement
8
Brand management
6
Markenführung
6
B-to-B-Marketing
5
Business-to-business marketing
5
Internet marketing
5
Marketing
5
Online-Marketing
5
Großbritannien
4
International marketing
4
Internationales Marketing
4
United Kingdom
4
Firm performance
3
Globalisierung
3
Globalization
3
International market entry
3
Internationaler Markteintritt
3
Italien
3
Italy
3
Social Web
3
Social web
3
Unternehmenserfolg
3
Betriebswirtschaftsstudium
2
Business start-up
2
Curriculum
2
Digital marketing
2
Einzelhandel
2
Export
2
Graduate business education
2
Heuristics
2
Heuristik
2
more ...
less ...
Online availability
All
Free
1
Undetermined
1
Type of publication
All
Article
11
Type of publication (narrower categories)
All
Article in journal
Aufsatz in Zeitschrift
11
research-article
2
Case study
1
Fallstudie
1
Language
All
English
10
Italian
1
Author
All
Dean, David L.
2
Guercini, Simone
2
Kahiya, Eldrede Tinashe
2
Alexander, Andrew
1
Barton, Harry
1
Bögenhold, Dieter
1
Christmann, Helen
1
Jones, Rosalind
1
Mastura Jaafar
1
Mäläskä, Minna
1
Painbéni, Sandra
1
Rowley, Jennifer
1
Saraniemi, Saila
1
Sawy, Alina
1
Solé, Mar
1
Thomas, Lisa C.
1
Tähtinen, Jaana
1
Wood, Steve
1
more ...
less ...
Published in...
All
Journal of research in marketing and entrepreneurship : JRME
3
Asia Pacific journal of marketing and logistics
2
Industrial marketing management : the international journal for industrial and high-tech firms
1
International journal of entrepreneurial behaviour & research
1
International small business journal : researching entrepreneurship
1
Journal of research in marketing and entrepreneurship
1
Piccola impresa
1
The international review of retail, distribution and consumer research
1
more ...
less ...
Source
All
ECONIS (ZBW)
11
Showing
1
-
10
of
11
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Dark, darker, social media : dark side experiences, identity protection, and preventive strategies of micro entrepreneurs on social media
Sawy, Alina
;
Bögenhold, Dieter
- In:
Journal of research in marketing and entrepreneurship
25
(
2023
)
2
,
pp. 223-252
Persistent link: https://www.econbiz.de/10014295535
Saved in:
2
Exploring brand identity and entrepreneurship as drivers of small specialist retailer internationalisation : a German case study
Christmann, Helen
;
Alexander, Andrew
;
Wood, Steve
- In:
The international review of retail, distribution and …
26
(
2016
)
2
,
pp. 137-153
Persistent link: https://www.econbiz.de/10011648608
Saved in:
3
Export barriers and business confidence : a quasi-longitudinal examination
Kahiya, Eldrede Tinashe
;
Dean, David L.
- In:
Asia Pacific journal of marketing and logistics
27
(
2015
)
2
,
pp. 294-323
Persistent link: https://www.econbiz.de/10010532981
Saved in:
4
Export performance : multiple predictors and multiple measures approach
Kahiya, Eldrede Tinashe
;
Dean, David L.
- In:
Asia Pacific journal of marketing and logistics
26
(
2014
)
3
,
pp. 378-407
Persistent link: https://www.econbiz.de/10010384991
Saved in:
5
Entrepreneurial marketing within the French wine industry
Thomas, Lisa C.
;
Painbéni, Sandra
;
Barton, Harry
- In:
International journal of entrepreneurial behaviour & …
19
(
2013
)
2
,
pp. 238-260
Persistent link: https://www.econbiz.de/10009734593
Saved in:
6
Entrepreneurial marketing : conceptual exploration and link to performance
Solé, Mar
- In:
Journal of research in marketing and entrepreneurship : JRME
15
(
2013
)
1
,
pp. 23-38
Persistent link: https://www.econbiz.de/10009788057
Saved in:
7
Processi euristici e marketing imprenditoriale
Guercini, Simone
- In:
Piccola impresa
(
2012
)
3
,
pp. 9-29
Persistent link: https://www.econbiz.de/10009733122
Saved in:
8
New approaches to heuristic processes and entrepreneurial cognition of the market
Guercini, Simone
- In:
Journal of research in marketing and entrepreneurship : JRME
14
(
2012
)
2
,
pp. 199-213
Persistent link: https://www.econbiz.de/10009758861
Saved in:
9
Entrepreneurial marketing and accommodation businesses in East Peninsular Malaysia
Mastura Jaafar
- In:
Journal of research in marketing and entrepreneurship : JRME
14
(
2012
)
2
,
pp. 164-183
Persistent link: https://www.econbiz.de/10009758864
Saved in:
10
Network actors' participation in B2B SME branding
Mäläskä, Minna
;
Saraniemi, Saila
;
Tähtinen, Jaana
- In:
Industrial marketing management : the international …
40
(
2011
)
7
,
pp. 1144-1152
Persistent link: https://www.econbiz.de/10009490236
Saved in:
1
2
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->