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~subject:"Brand image"
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Brand image
Consumer behaviour
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Konsumentenverhalten
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Willingness to pay
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Zahlungsbereitschaftsanalyse
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Willingness to pay more
11
Customer satisfaction
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Kundenzufriedenheit
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Beziehungsmarketing
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willingness to pay more
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Virales Marketing
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Markenimage
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Dienstleistungsqualität
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Designation of origin
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Abu Siam, Yousef Ibrahim
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International journal of contemporary hospitality management
1
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
1
Journal of hospitality marketing & management
1
Journal of retailing and consumer services
1
The TQM journal : the international review of organizational improvement
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ECONIS (ZBW)
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1
The effect of brand experiences and relational benefits on loyalty in the fast-food restaurants
Dandis, Ala' Omar
;
Wallace-Williams, Donna Marie
;
Ni, …
- In:
The TQM journal : the international review of …
35
(
2023
)
7
,
pp. 2028-2051
Persistent link: https://www.econbiz.de/10014380895
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2
Comparison of localized and foreign restaurant brands for consumer behavior prediction
Liu, Chih-Hsing
;
Gan, Bernard
;
Ko, Wen-Hwa
;
Teng, Chih-Ching
- In:
Journal of retailing and consumer services
65
(
2022
),
pp. 1-9
Persistent link: https://www.econbiz.de/10013169579
Saved in:
3
Impact of brand experience on loyalty
Ong, Chuan Huat
;
Lee, Heng Wei
;
Thurasamy Ramayah
- In:
Journal of hospitality marketing & management
27
(
2018
)
7
,
pp. 755-774
Persistent link: https://www.econbiz.de/10011957157
Saved in:
4
Are consumers willing to pay more for green practices at restaurants?
Namkung, Young
;
Jang, Soocheong
- In:
Journal of hospitality & tourism research : JHTR ; the …
41
(
2017
)
3
,
pp. 329-356
Persistent link: https://www.econbiz.de/10011650224
Saved in:
5
Customer loyalty : a review and future directions with a special focus on the hospitality industry
Kandampully, Jay
;
Zhang, Tingting Christina
;
Bilgihan, Anil
- In:
International journal of contemporary hospitality management
27
(
2015
)
3
,
pp. 379-414
Persistent link: https://www.econbiz.de/10011308466
Saved in:
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