Janpors, Nicki; Raeisi Ziarani, Morteza; Taghavi, Seyed … - 2023
their consumption of luxury fashion apparel. The study was an applied research in terms of purpose, a survey in terms of … luxury fashion apparel stores in Tehran. The data collection tools were the instrumental/terminal values questionnaire of … neither directly nor indirectly by Instrumental Values. The findings can give luxury fashion apparel marketers better insights …