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~subject:"Brand management"
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Brand management
Online-Handel
48
Online retailing
47
E-commerce
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Electronic Commerce
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Consumer behaviour
33
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e-tailing
33
E-tailing
25
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Relationship marketing
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Vertriebsweg
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Brand image
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Qualitätsmanagement
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Building corporate identity, image and reputation in the digital era
1
Journal of fashion marketing and management
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The marketing review
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ECONIS (ZBW)
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subject:"mailing"
(22 results)
1
Corporate brand image : technology and innovation in e-
tailing
Vannucci, Virginia
;
Pantano, Eleonora
- In:
Building corporate identity, image and reputation in …
,
(pp. 347-362)
.
2022
Persistent link: https://www.econbiz.de/10012609405
Saved in:
2
Private label retailers : systematic review of winning strategies
Muruganantham, G.
;
Priyadharshini, K.
- In:
The marketing review
17
(
2017
)
1
,
pp. 117-143
Persistent link: https://www.econbiz.de/10011760357
Saved in:
3
Web atmospheric qualities in luxury fashion brand web sites
Kim, Hyeonsoo
;
Choi, Yun Jung
;
Lee, Yuri
- In:
Journal of fashion marketing and management
19
(
2015
)
4
,
pp. 384-401
Persistent link: https://www.econbiz.de/10011502875
Saved in:
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