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~subject:"Consumer behaviour"
~subject:"Innovationsakzeptanz"
~type_genre:"Book section"
~type_genre:"Hochschulschrift"
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Handbook of research on applied AI for international business and marketing applications
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Human-centered approaches in Industry 5.0 : human-machine interaction, virtual reality training, and customer sentiment analysis
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Industry 4.0 technologies for business excellence : frameworks, practices, and applications
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1
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Marketing Communications and Brand Development in Emerging Economies Volume I : Contemporary and Future Perspectives
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Reinventing manufacturing and business processes through artificial intelligence
1
Reshaping Power Dynamics Between Sustainable Growth and Technical Disruption : 6th International Conference on Economics and Social Sciences, ICESS 2023, Bucharest, Romania
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Human-machine interaction at the intersection of artificial intelligence and cognitive psychology : exploring consumers` aversion towards AI
Bouwer, Anna
-
2022
Persistent link: https://www.econbiz.de/10014431989
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2
Disruptive artificial intelligence : augmenting consumer experience through chatbot banking
Makudza, Forbes
;
Jaravaza, Divaries C.
;
Makandwa, Godfrey
; …
- In:
Digital influence on consumer habits : marketing …
,
(pp. 1-18)
.
2024
Persistent link: https://www.econbiz.de/10014552079
Saved in:
3
Analyse the consumer preferences and purchases of electric vehicles purchases and developments
Kumar, Vinay
- In:
Contemporary studies of risks in emerging technology
,
(pp. 87-95)
.
2023
Persistent link: https://www.econbiz.de/10014322343
Saved in:
4
Consumer brand engagement through chatbots
Ohanians, Dessy
;
Wiid, Ria
- In:
Digital Transformation for Fashion and Luxury Brands : …
,
(pp. 47-66)
.
2024
Persistent link: https://www.econbiz.de/10014529063
Saved in:
5
AI and new forms of market interaction to enhance customer experience : a management perspective
Pugna, Irina-Bogdana
;
Popescu, Ioana-Cecilia
;
Henson, Martin
- In:
Reshaping Power Dynamics Between Sustainable Growth and …
,
(pp. 35-47)
.
2024
Persistent link: https://www.econbiz.de/10014555814
Saved in:
6
Unleashing customer insights : harnessing machine learning approaches for sentiment analyzing and leveraging customer feedback
Ghosh, Debosree
- In:
Human-centered approaches in Industry 5.0 : …
,
(pp. 265-280)
.
2024
Persistent link: https://www.econbiz.de/10014560581
Saved in:
7
Desire for (control of) smart technology : investigating consumers' perception, motives and needs regarding autonomous and proactive agents
Schweitzer, Nicola
-
2018
Persistent link: https://www.econbiz.de/10012318219
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8
Customer behaviour analysis using machine learning algorithms
Krishan, Ram
- In:
Digital transformation, strategic resilience, cyber …
,
(pp. 133-142)
.
2023
Persistent link: https://www.econbiz.de/10014428763
Saved in:
9
AI-powered technologies used in online fashion retail for sustainable business : AI-powered technologies impacting consumer buying behavior
Sharma, Meenakshi
;
Shail, Hinika
;
Painuly, Pramod Kumar
; …
- In:
Sustainable marketing, branding, and reputation …
,
(pp. 538-561)
.
2023
Persistent link: https://www.econbiz.de/10014414316
Saved in:
10
Machine learning algorithm to improve user's experience
Ambika, N.
- In:
Contemporary studies of risks in emerging technology
,
(pp. 49-59)
.
2023
Persistent link: https://www.econbiz.de/10014327408
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