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Journal of business research : JBR
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1
The ontological pitfalls of Islamic
exceptionalism
: a re-inquiry on El-Bassiouny's (2014, 2015) conceptualization of "Islamic marketing"
Jafari, Aliakbar
;
Sandıkçı, Özlem
- In:
Journal of business research : JBR
69
(
2016
)
3
,
pp. 1175-1181
Persistent link: https://www.econbiz.de/10011440262
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2
'Islamic' consumers, markets, and marketing : a critique of El-Bassiouny's (2014) "The one-billion-plus marginalization"
Jafari, Aliakbar
;
Sandıkçı, Özlem
- In:
Journal of business research : JBR
68
(
2015
)
12
,
pp. 2676-2682
Persistent link: https://www.econbiz.de/10011399686
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