//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~subject:"Corporate culture"
~subject:"Customer satisfaction"
~type_genre:"Festschrift"
~type_genre:"Reprint"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Corporate reputation"
Narrow search
Delete all filters
| 4 applied filters
Year of publication
From:
To:
Subject
All
Corporate culture
Customer satisfaction
Corporate reputation
25
Firmenimage
25
Brand management
10
Markenführung
10
Public relations
7
Öffentlichkeitsarbeit
7
Unternehmenskultur
6
Multinationales Unternehmen
4
Transnational corporation
4
Consumer behaviour
3
Corporate Social Responsibility
3
Corporate social responsibility
3
Konsumentenverhalten
3
USA
3
United States
3
Welt
3
World
3
Brand architecture
2
Brand image
2
International marketing
2
Internationales Marketing
2
Markenarchitektur
2
Markenimage
2
Personalbeschaffung
2
Recruitment
2
Strategic management
2
Strategisches Management
2
Airline
1
American
1
Amerikanisch
1
Beziehungsmarketing
1
Brand
1
British Airways
1
Business history
1
China
1
Competitive strategy
1
Decision under risk
1
Dienstleistungsqualität
1
Digitale Dienste
1
more ...
less ...
Type of publication
All
Article
5
Book / Working Paper
1
Type of publication (narrower categories)
All
Festschrift
Reprint
Article in journal
454
Aufsatz in Zeitschrift
454
Aufsatz im Buch
90
Book section
90
Case study
24
Fallstudie
24
Collection of articles of several authors
22
Sammelwerk
22
Graue Literatur
18
Non-commercial literature
18
Hochschulschrift
15
Arbeitspapier
14
Working Paper
14
Thesis
11
Aufsatzsammlung
8
Guidebook
8
Ratgeber
8
Konferenzschrift
4
research-article
4
Conference proceedings
3
Bibliografie enthalten
2
Bibliography included
2
Fallstudiensammlung
2
Interview
2
Article
1
Conference paper
1
Einführung
1
Konferenzbeitrag
1
Mikroform
1
more ...
less ...
Language
All
English
6
Author
All
Hatch, Mary Jo
2
Schultz, Majken
2
Balmer, John M. T.
1
De Chernatony, Leslie
1
Dibb, Sally
1
Elliott, Richard
1
Fisk, Raymond P.
1
Olins, Wally
1
Simões, Cláudia
1
more ...
less ...
Published in...
All
Corporate brand and corporate reputation
3
Brand management ; Vol. 4
1
Critical perspectives on business and management
1
The journal of brand management : an international journal
1
Source
All
ECONIS (ZBW)
6
Showing
1
-
6
of
6
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Wally Olins (1930 - 2014), corporate identity ascendancy and corporate brand hegemony : celebrating the life of Wally Olins ; leading corporate identity exponent and prominent bran...
Balmer, John M. T.
- In:
The journal of brand management : an international journal
21
(
2014
)
6
,
pp. 459-468
Persistent link: https://www.econbiz.de/10010423879
Saved in:
2
Managing corporate identity : an internal perspective
Simões, Cláudia
;
Dibb, Sally
;
Fisk, Raymond P.
-
2010
Persistent link: https://www.econbiz.de/10003922772
Saved in:
3
Corporate brand and corporate reputation
Elliott, Richard
(
contributor
)
-
2009
Persistent link: https://www.econbiz.de/10003784482
Saved in:
4
Are the strategic stars aligned for your corporate brand?
Hatch, Mary Jo
;
Schultz, Majken
-
2009
Persistent link: https://www.econbiz.de/10003785028
Saved in:
5
Would a brand smell any sweeter by a corporate name?
De Chernatony, Leslie
-
2009
Persistent link: https://www.econbiz.de/10003785034
Saved in:
6
Bringing the corporation into corporate branding
Hatch, Mary Jo
;
Schultz, Majken
-
2009
Persistent link: https://www.econbiz.de/10003785050
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->