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~subject:"Corporate social advocacy"
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Corporate social advocacy
Corporate Social Responsibility
12
Corporate social responsibility
12
Social advocacy
9
Consumer behaviour
5
Konsumentenverhalten
5
Public relations
4
corporate social advocacy
4
Öffentlichkeitsarbeit
4
Beziehungsmarketing
3
Boycotts
3
Brand image
3
Brand management
3
Bürgerbeteiligung
3
Corporate social advocacy (CSA)
3
Großbritannien
3
Markenführung
3
Markenimage
3
Relationship marketing
3
Services for
3
social advocacy
3
Abnormal return
2
COVID-19
2
Confidence
2
Content analysis
2
Event study
2
Malaysia
2
Moral and ethical aspects
2
Philosophy
2
Signalling
2
Signalling effect
2
Social Web
2
Social advocacy--Great Britain.
2
Social web
2
Sozialdienst
2
USA
2
United States
2
Vertrauen
2
brand loyalty
2
citizen participation
2
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9
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8
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1
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English
9
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Afego, Pyemo N.
2
Alharbi, Khalid
2
Kim, Joon Kyoung
2
Overton, Holly
2
Xiao, Anli
2
Alagidede, Imhotep P.
1
Alagidede, Imhotep Paul
1
Bhalla, Nandini
1
Bortree, Denise Sevick
1
Carter, Jackson
1
Eng, Nicholas
1
Freeman, Jason
1
Lee, Eugene
1
Li, Jo-Yun
1
Norman, Megan L. P.
1
Overton, Holly K.
1
Parcha, Joshua M.
1
Rim, Hyejoon
1
Troy, Cassandra L. C.
1
Xu, Hao
1
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Corporate communications : an international journal
4
International journal of advertising : the review of marketing communications
1
Journal of Capital Markets Studies
1
Journal of capital markets studies
1
Journal of communication management
1
Journal of marketing communications
1
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ECONIS (ZBW)
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1
What does corporate
social
advocacy
signal? Evidence from boycott participation decisions
Afego, Pyemo N.
;
Alagidede, Imhotep P.
- In:
Journal of Capital Markets Studies
(
2021
)
forthcoming
campaign. Also, the sample size is limited and restricted to US stocks. The signalling value of corporate
social
advocacy
…
Persistent link: https://www.econbiz.de/10012490089
Saved in:
2
What does corporate
social
advocacy
signal? : Evidence from boycott participation decisions
Afego, Pyemo N.
;
Alagidede, Imhotep Paul
- In:
Journal of capital markets studies
5
(
2021
)
1
,
pp. 49-68
campaign. Also, the sample size is limited and restricted to US stocks. The signalling value of corporate
social
advocacy
…
Persistent link: https://www.econbiz.de/10012625034
Saved in:
3
Effects of climate CSA and CSR messaging : the moderating role of green consumer identity
Troy, Cassandra L. C.
;
Norman, Megan L. P.
;
Eng, Nicholas
; …
- In:
Corporate communications : an international journal
28
(
2023
)
6
,
pp. 873-892
Persistent link: https://www.econbiz.de/10014493912
Saved in:
4
Conceptualizing the relationship between corporate
social
advocacy
and political polarization
Parcha, Joshua M.
- In:
Corporate communications : an international journal
28
(
2023
)
6
,
pp. 893-904
Persistent link: https://www.econbiz.de/10014493930
Saved in:
5
Examining the determinants of consumer support for corporate
social
advocacy
Kim, Joon Kyoung
;
Overton, Holly
;
Alharbi, Khalid
; …
- In:
Corporate communications : an international journal
28
(
2023
)
3
,
pp. 451-468
Persistent link: https://www.econbiz.de/10014288259
Saved in:
6
Exploring the role of issue involvement and brand attachment in shaping consumer response toward corporate
social
advocacy
(CSA) initiatives : the case of Nike's Colin Kaepernick c...
Li, Jo-Yun
;
Kim, Joon Kyoung
;
Alharbi, Khalid
- In:
International journal of advertising : the review of …
41
(
2022
)
2
,
pp. 233-257
Persistent link: https://www.econbiz.de/10013207294
Saved in:
7
Motivations for supporting corporate
social
advocacy
: applying the SIMCA model
Xiao, Anli
;
Overton, Holly K.
- In:
Journal of communication management
26
(
2022
)
4
,
pp. 373-385
Persistent link: https://www.econbiz.de/10013554718
Saved in:
8
Conscience-driven corporate
social
advocacy
: analyzing moral conviction and perceived motives as predictors of organization-public relationships
Overton, Holly
;
Xiao, Anli
- In:
Corporate communications : an international journal
27
(
2022
)
4
,
pp. 641-653
Persistent link: https://www.econbiz.de/10013384936
Saved in:
9
Should businesses take a stand? : effects of perceived psychological distance on consumers' expectation and evaluation of corporate
social
advocacy
Xu, Hao
;
Lee, Eugene
;
Rim, Hyejoon
- In:
Journal of marketing communications
28
(
2022
)
8
,
pp. 840-863
Persistent link: https://www.econbiz.de/10013493047
Saved in:
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