Bajunaied, Kholoud; Hussin, Nazimah; Suzilawati Kamarudin - In: Journal of open innovation : technology, market, and … 9 (2023) 1, pp. 1-14
, data privacy, and cyber security concerns) in motivating their customers to adopt FinTech services in their daily financial … services in Saudi Arabia. The unified theory of acceptance and use of technology was applied and extended by adding privacy … enablers and privacy inhibitors. Partial least square structural equation modeling was applied to test the hypotheses in the …