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~subject:"Destination marketing"
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Destination marketing
Brand management
83
Markenführung
83
Tourism marketing
79
Tourismusmarketing
79
Destinationsmanagement
65
Destination management
64
Brand image
56
Markenimage
56
destination branding
46
Destination branding
43
Tourism
43
Tourismus
42
Designation of origin
18
Herkunftsbezeichnung
18
Holiday behaviour
18
Urlaubsverhalten
18
Tourism industry
16
Tourismuswirtschaft
16
Destination Branding
15
Destination image
10
Place marketing
10
Standortmarketing
10
Internet marketing
9
Online-Marketing
9
Australia
8
Tourism Marketing
8
Tourism destination
8
Tourismusregion
8
Beziehungsmarketing
7
Relationship marketing
7
Australien
6
City marketing
6
Social Web
6
Social web
6
Stadtmarketing
6
Stakeholder
6
destination image
6
tourism
6
Bibliometrics
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Fernández-Cavia, José
1
Gottlieb, Udo
1
Harrill, Rich
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Kavaratzis, Mihalis
1
Kotsi, Filareti
1
Peterson, Ryan R.
1
Pike, Steven
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Sharma, Poonam
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Vinyals-Mirabent, Sara
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Wong, Philip Pong Weng
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Tourism analysis : an interdisciplinary tourism & hospitality journal
2
Tourism management : research, policies, practice
2
Global journal of business management : GJBM
1
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ECONIS (ZBW)
5
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1
The role of functional associations in building destination brand personality : when official websites do the talking
Vinyals-Mirabent, Sara
;
Kavaratzis, Mihalis
; …
- In:
Tourism management : research, policies, practice
75
(
2019
),
pp. 148-155
Persistent link: https://www.econbiz.de/10012063582
Saved in:
2
Destination
branding
strategy : a case study of Madhya Pradesh
Sharma, Poonam
- In:
Global journal of business management : GJBM
13
(
2019
)
2
,
pp. 61-73
Persistent link: https://www.econbiz.de/10012172783
Saved in:
3
The influence of customer-based brand equity on destination loyalty in Malaysian urban destinations
Wong, Philip Pong Weng
- In:
Tourism analysis : an interdisciplinary tourism & …
24
(
2019
)
2
,
pp. 249-254
Persistent link: https://www.econbiz.de/10012111347
Saved in:
4
Consumer-based brand equity (CBBE) in the context of an international stopover destination : perceptions of Dubai in France and Australia
Kotsi, Filareti
;
Pike, Steven
;
Gottlieb, Udo
- In:
Tourism management : research, policies, practice
69
(
2018
),
pp. 297-306
Persistent link: https://www.econbiz.de/10011903498
Saved in:
5
Tourism, conventional wisdom, and the news media
Harrill, Rich
;
Peterson, Ryan R.
- In:
Tourism analysis : an interdisciplinary tourism & …
17
(
2012
)
6
,
pp. 813-817
Persistent link: https://www.econbiz.de/10009717300
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