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~subject:"Direct marketing"
~type_genre:"Fallstudiensammlung"
~type_genre:"Ratgeber"
~type_genre:"Thesis"
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Direct marketing
Customer data
15
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Koordination im Kampagnenmanagement
Rühl, Denise
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2014
Persistent link: https://www.econbiz.de/10013427345
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2
Strategisches interaktives Direktmarketing in der Gebrauchsgüterindustrie : Einfluss des Database Marketing und der Neuen elektronischen Medien
Oschmann, Marc
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2005
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1. Aufl.
Persistent link: https://www.econbiz.de/10002896442
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3
Optimiertes Direkt- und Database-Marketing unter Einsatz mehrstufiger dynamischer Modelle
Elsner, Ralf
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2003
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1. Aufl.
Persistent link: https://www.econbiz.de/10001743092
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Principles of direct and database marketing
Tapp, Alan
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2000
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2. ed
Persistent link: https://www.econbiz.de/10001525059
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