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~subject:"Electronic Commerce"
~subject:"Relationship marketing"
~type_genre:"Book section"
~type_genre:"Guidebook"
~type_genre:"Hochschulschrift"
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ECONIS (ZBW)
929
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1
Solutions of brand posts on Facebook to increase customer engagement using the Random Forest prediction model
Vaiciukynaite, Egle
;
Zickute, Ineta
;
Salkevicius, Justas
- In:
Artificiality and Sustainability in Entrepreneurship : …
,
(pp. 191-214)
.
2023
Persistent link: https://www.econbiz.de/10013548119
Saved in:
2
Illuminating the e-commerce marketing mix : framework development, marketing tool effects on online patronage, and impact of brand equity
Klink, Benjamin
-
2023
Persistent link: https://www.econbiz.de/10014288845
Saved in:
3
Frontline employee inspiration in retailing : conceptualization, scale development, sources, and customer outcomes
Neumüller, Kathrin
-
2022
Persistent link: https://www.econbiz.de/10013188011
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4
Consumers' decision-making and satisfaction in the center of mass customization systems in the automotive industry
Hasenmaile-Aspin, Johanna
-
2022
Persistent link: https://www.econbiz.de/10013349235
Saved in:
5
Examining the effectiveness of activation techniques on consumer behavior in temporary loyalty program
Bies, Suzanne
-
2022
Persistent link: https://www.econbiz.de/10013332142
Saved in:
6
Digitalization of retailing: customer’s experiences, retail channel choices, and the chief digital officer
Hermes, Anna
-
2022
Persistent link: https://www.econbiz.de/10014435147
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7
Strategic transformation from food to e-food : a customer perspective analysis
Panda, Priyabrata
;
Maharana, Khirod Ch.
;
Munda, Ram
- In:
Artificial intelligence and digital diversity …
,
(pp. 235-252)
.
2022
Persistent link: https://www.econbiz.de/10014391757
Saved in:
8
Uncovering consumers' subconscious responses to marketing stimuli
Sari, Hasrini
;
Simatupang, Tota
- In:
Biometrics and neuroscience research in business and …
,
(pp. 279-294)
.
2024
Persistent link: https://www.econbiz.de/10014560406
Saved in:
9
Factors influencing customer retention in the parcel delivery industry
Zonghong Wu
;
Nuttawut Rojniruttikul
- In:
Corporate Practices: Policies, Methodologies, and …
,
(pp. 789-805)
.
2024
Persistent link: https://www.econbiz.de/10014575003
Saved in:
10
Research on the reasons for the decline in sales growth of the e-commerce shopping festival amid the COVID-19 pandemic based on Grey prediction model constructed by Python
Liang, Funing
;
Peng, Minjing
- In:
Internet finance and digital economy : advances in …
,
(pp. 515-525)
.
2024
Persistent link: https://www.econbiz.de/10014534477
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