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~subject:"Electronic Commerce"
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Search: subject:"WORD-OF-MOUTH"
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Electronic Commerce
Viral marketing
4,758
Virales Marketing
4,751
Consumer behaviour
2,676
Konsumentenverhalten
2,676
Social Web
2,152
Social web
2,152
Online-Marketing
1,710
Internet marketing
1,709
Online retailing
858
Online-Handel
858
Relationship marketing
682
Beziehungsmarketing
680
Customer satisfaction
593
Kundenzufriedenheit
589
E-commerce
458
Brand image
418
Markenimage
417
Brand management
408
Markenführung
408
Service quality
379
Dienstleistungsqualität
378
Personalization
269
Personalisierung
267
word of mouth
263
Advertising effects
258
Werbewirkung
258
Soziales Netzwerk
256
social media
249
Social network
247
Confidence
246
Vertrauen
245
Social media
229
Word-of-mouth
228
Hotel industry
222
Hotellerie
222
Internet
222
Emotion
216
Data Mining
212
Data mining
212
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81
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1
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2
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2
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1
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English
457
German
10
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1
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Duan, Wenjing
5
Zhou, Wenqi
4
Cui, Geng
3
Furner, Christopher P.
3
Law, Chun Hung Roberts
3
Lobel Trong Thuy Tran
3
Peng, Ling
3
Tan, Yong
3
Aggarwal, Anu Gupta
2
Aggarwal, Rohit
2
Ahuja, Vandana
2
Akram, Umair
2
Alavi, Shirin
2
Bhattacharya, Arijit
2
Bilal, Muhammad
2
Boardman, Rosy
2
Bradley, Graham L.
2
Cao, Zike
2
Cennamo, Carmelo
2
Chen, Ja-Shen
2
Chen, Jianqing
2
Cheng, T. C. E.
2
Chu, Junhong
2
Cortese, Juliann
2
D'Andria, Diego
2
Diwanji, Vaibhav S.
2
Fernández-Amaya, Lucía
2
Ford, John B.
2
Garcés-Conejos Blitvich, Pilar
2
Ghose, Anindya
2
Gupta, Pranjal
2
Hajli, Nick
2
Henninger, Claudia E.
2
Hollenbeck, Brett
2
Hu, Nan
2
Hu, Ye
2
Hui, Kai-Lung
2
Jeacle, Ingrid
2
Jin, Ginger Zhe
2
Korfiatis, Nikolaos
2
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Berliner Wissenschafts-Verlag
1
Digital Marketing & eCommerce Conference <4., 2023, Barcelona>
1
IGI Global
1
Nomos Verlagsgesellschaft
1
Tagung Plattformen - Geschäftsmodelle und Verträge <2017, Bayreuth>
1
Universität Bayreuth
1
Published in...
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Journal of business research : JBR
16
Information systems research : ISR
14
Journal of retailing and consumer services
14
Journal of management information systems : JMIS
13
International journal of electronic marketing and retailing : IJEMR
10
International journal of hospitality management
10
Electronic commerce research
9
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
9
International journal of internet marketing and advertising : IJIMA
6
Journal of electronic commerce in organizations : the international journal of electronic commerce in modern organizations ; an official publication of the Information Resources Management Association
6
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
6
Journal of internet commerce
6
Journal of travel and tourism marketing
6
Journal of electronic commerce research : JECR
5
Management information systems : mis quarterly
5
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
5
Tourism management : research, policies, practice
5
Electronic commerce research and applications
4
Global business review
4
Industrial marketing management : the international journal for industrial and high-tech firms
4
International journal of business information systems : IJBIS
4
International journal of consumer studies
4
International journal of electronic commerce : IJEC
4
Internet policy review : journal on internet regulation
4
Technological forecasting & social change : an international journal
4
Business horizons
3
Electronic markets : EM ; the international journal of electronic commerce and business media
3
Frontiers of business research in China : selected publications from Chinese universities
3
International journal of contemporary hospitality management
3
International journal of production economics
3
Internetworked world : 15th Workshop on e-Business, WeB 2016, Dublin, Ireland, December 10, 2016 : revised selected papers
3
Journal of marketing communications
3
Journal of marketing research
3
Journal of marketing research : JMR
3
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
3
Pakistan journal of commerce and social sciences
3
Psychology & marketing
3
Tourism management perspectives : TMP
3
Administrative Sciences : open access journal
2
Asia-Pacific journal of business administration
2
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ECONIS (ZBW)
465
BASE
1
Showing
1
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10
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466
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date (oldest first)
1
Electronic
word
of
mouth
2.0 (eWOM 2.0) : the evolution of eWOM research in the new age
Liu, Hongfei
;
Jayawardhena, Chanaka
;
Shukla, Paurav
; …
- In:
Journal of business research : JBR
176
(
2024
),
pp. 1-9
Persistent link: https://www.econbiz.de/10014550367
Saved in:
2
Recommend or not : a comparative analysis of customer reviews to uncover factors influencing explicit online recommendation behavior in peer-to-peer accommodation
Kai Ding
;
Gong, Xi Yun
;
Huang, Tao
;
Choo, Wei Chong
- In:
European research on management and business economics
30
(
2024
)
1
,
pp. 1-18
' online recommendation behavior is essential for optimizing competitiveness and harnessing the potential of electronic
word-of-mouth
…
Persistent link: https://www.econbiz.de/10014518860
Saved in:
3
Relational benefits as predictors of relationship quality outcomes in online retailing
Maduku, Daniel K.
;
Mathaba, Ryan L.
- In:
Journal of electronic commerce in organizations : JECO
20
(
2022
)
1
,
pp. 1-34
Persistent link: https://www.econbiz.de/10014306932
Saved in:
4
Consumer choice determinants of online intermediary tourism platforms
Wąsowicz-Zaborek, Elżbieta
- In:
International journal of management and economics
58
(
2022
)
2
,
pp. 161-178
and their propensity for
word-of-mouth
(WOM). The determinants represent two groups of factors: (1) items reflecting the …
Persistent link: https://www.econbiz.de/10013471290
Saved in:
5
The dimensions and roles of online content in social commerce : a systematic literature review and future research agenda
Singh, Diksha
;
Pandey, Vidushi
- In:
International journal of consumer studies
48
(
2024
)
1
,
pp. 1-24
Persistent link: https://www.econbiz.de/10014465954
Saved in:
6
Reappraising the roles of review valence and conflict in online relationships
Liu, Ran
;
Ford, John B.
;
Zhang, Weiyong
;
Bonnici, Joseph
- In:
Journal of business research : JBR
167
(
2023
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014383191
Saved in:
7
Effects of e-marketplaces brand trust on repurchasing intention and WOM : are they reinforced by consumers' online shopping experience?
Santi, Pedro Victor de
;
Carneiro-da-Cunha, Julio Araujo
; …
- In:
International journal of internet marketing and …
19
(
2023
)
1/2
,
pp. 100-121
Persistent link: https://www.econbiz.de/10014340166
Saved in:
8
Website quality and users' intention to use digital libraries : examining users' attitudes, online co-creation experiences, and eWOM
Pourjahanshahi, Fatemeh
;
Mollahosseini, Ali
; …
- In:
Journal of retailing and consumer services
74
(
2023
),
pp. 1-8
Persistent link: https://www.econbiz.de/10014342236
Saved in:
9
A moderated mediation model of situational context and brand image for online purchases using eWOM
Le Nguyen Hoang
;
Le Thanh Tung
- In:
The journal of product & brand management
32
(
2023
)
4
,
pp. 661-672
Persistent link: https://www.econbiz.de/10014281369
Saved in:
10
electronic
word-of-mouth
Chatzipanagiotou, Kalliopi
;
Azer, Jaylan
;
Ranaweera, Chatura
- In:
Journal of business research : JBR
164
(
2023
),
pp. 1-20
Persistent link: https://www.econbiz.de/10014303763
Saved in:
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