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Empirische Methode
Mobile phone
2,664
Mobiltelefon
2,664
Mobile communications
1,170
Mobilkommunikation
1,170
Consumer behaviour
688
Konsumentenverhalten
688
Mobile Business
265
Mobile business
265
Innovation adoption
204
Innovationsakzeptanz
204
Mobile Anwendung
204
Mobile application
204
Innovation diffusion
184
Innovationsdiffusion
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168
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168
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157
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154
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127
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127
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122
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121
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121
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117
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110
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110
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108
Beziehungsmarketing
105
Relationship marketing
105
Internet
104
Electronic money
103
Elektronisches Geld
103
Telecommunications
103
Mobile Marketing
102
Telekommunikation
102
Mobile marketing
101
Deutschland
100
Customer satisfaction
96
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Mahatanankoon, Pruthikrai
2
Chen, Huan-Tun
1
Chen, Jengchung V.
1
Chen, Kuanchin
1
Chiang, Hsin-yen
1
Chung, Cheng-Wei
1
Ho, Li-Hsing
1
Jih, Wen-jang
1
Lee, Amy H. I.
1
Mishra, Sita
1
Reeh, Marc-Oliver
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Schipper, Kathrin
1
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International journal of electronic commerce : IJEC
2
Emergent strategies for e-business processes, services, and implications : advancing corporate frameworks
1
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
1
International journal of business innovation and research
1
International journal of technology management : IJTM
1
Schriftenreihe Marketing, Management
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The journal of high technology management research
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ECONIS (ZBW)
8
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1
Exploring consumers to buy innovative products : mobile phone upgrading intention
Tseng, Fang-mei
;
Chiang, Hsin-yen
- In:
The journal of high technology management research
24
(
2013
)
2
,
pp. 77-87
Persistent link: https://www.econbiz.de/10010221688
Saved in:
2
Perception of youth towards 3G technology in mobile phone in India
Mishra, Sita
- In:
International journal of business innovation and research
5
(
2011
)
1
,
pp. 89-100
Persistent link: https://www.econbiz.de/10008934132
Saved in:
3
Erfolgsvoraussetzungen des Mobile Marketing am Beispiel Mobile Couponing : eine empirische Untersuchung des Adoptions- und Nutzungsverhalten
Wiedmann, Klaus-Peter
;
Reeh, Marc-Oliver
;
Schipper, Kathrin
-
2011
Persistent link: https://www.econbiz.de/10009268948
Saved in:
4
The effects of government SMS in Taiwan
Ho, Li-Hsing
;
Chung, Cheng-Wei
;
Chen, Huan-Tun
;
Lee, …
- In:
International journal of technology management : IJTM
51
(
2010
)
1
,
pp. 22-38
Persistent link: https://www.econbiz.de/10003991651
Saved in:
5
The acceptance and diffusion of the innovative smart phone use : a case study of a delivery service company in logistics
Chen, Jengchung V.
;
Yen, David C.
;
Chen, Kuanchin
- In:
Information & management : the internat. journal of …
46
(
2009
)
4
,
pp. 241-248
Persistent link: https://www.econbiz.de/10003862458
Saved in:
6
An empirical analysis of cellular phone users' convenience perception and its impact on shopping intention in mobile commerce
Jih, Wen-jang
- In:
Emergent strategies for e-business processes, services, …
,
(pp. 294-310)
.
2009
Persistent link: https://www.econbiz.de/10003950319
Saved in:
7
The effects of personality traits and optimum stimulation level on text-messaging activities and m-commerce intention
Mahatanankoon, Pruthikrai
- In:
International journal of electronic commerce : IJEC
12
(
2007/08
)
1
,
pp. 7-30
Persistent link: https://www.econbiz.de/10003716890
Saved in:
8
The effects of personality traits and optimum stimulation level on text-messaging activities and m-commerce intention
Mahatanankoon, Pruthikrai
- In:
International journal of electronic commerce : IJEC
12
(
2007/08
)
1
,
pp. 7-30
Persistent link: https://www.econbiz.de/10003698870
Saved in:
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