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~subject:"Erfolgsfaktor"
~subject:"Expected commercial value"
~subject:"USA"
~type_genre:"Aufsatz in Zeitschrift"
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Cooper, Robert G.
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Industrial marketing management : the international journal for industrial and high-tech firms
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Strategies to improve portfolio management of new products : results of the IRI portfolio study
Cooper, Robert G.
;
Desai, Meetal
;
Green, Lee
; …
- In:
Research-technology management
67
(
2024
)
1
,
pp. 55-66
Persistent link: https://www.econbiz.de/10014514580
Saved in:
2
The drivers of success in new-product development
Cooper, Robert G.
- In:
Industrial marketing management : the international …
76
(
2019
),
pp. 36-47
Persistent link: https://www.econbiz.de/10011990716
Saved in:
3
Where are all the breakthrough new products? : using portfolio management to boost innovation
Cooper, Robert G.
- In:
Research technology management : RTM
56
(
2013
)
5
,
pp. 25-33
Persistent link: https://www.econbiz.de/10010127263
Saved in:
4
Developing a product innovation and technology strategy for your business
Cooper, Robert G.
;
Edgett, Scott J.
- In:
Research technology management : RTM
53
(
2010
)
3
,
pp. 33-40
Persistent link: https://www.econbiz.de/10003979264
Saved in:
5
What's Next? : after Stage-Gate
Cooper, Robert G.
- In:
Research technology management : RTM
57
(
2014
)
1
,
pp. 20-31
Persistent link: https://www.econbiz.de/10010244475
Saved in:
6
Interpreting movements in high-yield corporate bond market spreads
Cooper, Neil
;
Hillman, Robert
;
Lynch, Damien
- In:
Quarterly bulletin / Bank of England
41
(
2001
)
1
,
pp. 110-120
Persistent link: https://www.econbiz.de/10001559853
Saved in:
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