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ECONIS (ZBW)
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Advertising as discursive reflections of the political realm : Turkish-Cypriot advertisements between 1940-1974
Yalkin, Cagri
;
Kahveci, Hayriye
;
Uygur, Kubra
- In:
Journal of historical research in marketing
15
(
2023
)
1
,
pp. 25-51
Persistent link: https://www.econbiz.de/10014315013
Saved in:
2
European sources for advertising and marketing history
Strickland, Jeannette
- In:
Journal of historical research in marketing
14
(
2021
)
2
,
pp. 213-259
Persistent link: https://www.econbiz.de/10013329668
Saved in:
3
Entrepreneurial exploitation of creative destruction and the ambiguity of knowledge in the emerging field of digital advertising
Broberg, Oskar
;
Axelsson, Ann-Sofie
;
Sjöblom, Gustav
- In:
How entrepreneurs do what they do : case studies in …
,
(pp. 105-118)
.
2012
Persistent link: https://www.econbiz.de/10009733106
Saved in:
4
Analysis of the relationship between advertisers and advertising agencies in the global market
Takada, Hirokazu
;
Mizuno, Makoto
;
Bith-Hong, Ling
- In:
Handbook of research on international advertising
,
(pp. 497-517)
.
2012
Persistent link: https://www.econbiz.de/10009514350
Saved in:
5
Golden drum : 15 years; the best of new European advertising industry 1994-2008
Dobnikar, Metar
(
contributor
)
-
2009
Persistent link: https://www.econbiz.de/10003864747
Saved in:
6
Media-Guide : Fakten zum Werbemarkt
München : Focus-Magazin-Verl.
-
2009; damit Ersch. eingest.
Persistent link: https://www.econbiz.de/10003950335
Saved in:
7
Focus Media-Guide : Fakten zum Werbemarkt
München : Focus-Magazin-Verl.
-
1998 - 2008
Persistent link: https://www.econbiz.de/10001545174
Saved in:
8
Mobile advertising : an analysis of key success factors and the European value chain
Facchetti, Antonello
;
Rangone, Andrea
;
Renga, Filippo Maria
- In:
The Second International Conference on Mobile Business …
,
(pp. 165-185)
.
2003
Persistent link: https://www.econbiz.de/10003625711
Saved in:
9
Mediascapes, advertisement industries and cosmopolitan transformations : Turkish immigrants in Europe
Caglar, Ayse
-
2002
-
[Elektronische Ressource]
Persistent link: https://www.econbiz.de/10001753650
Saved in:
10
Advertising
IP Deutschland GmbH <Köln>
-
Köln : IP International Marketing Committee (CMI)
-
45.2002; damit Ersch. eingest.
Persistent link: https://www.econbiz.de/10001696009
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